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# Diamond Multicolored Timepieces
BVLGARI Releases a Multicolor Watch With BLACKPINK’s LISA

By Kanesa D | Published 2023-01-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bvlgari-1
References: [hypebeast](https://hypebeast.com/2023/1/bvlgari-lisa-blackpink-limited-edition-watch) & [bulgari](https://www.bulgari.com/en-us/)

[BVLGARI](https://www.trendhunter.com/trends/standout-novelties) is partnering with Kpop sensation [LISA](https://www.trendhunter.com/trends/limitededition-timepiece) from [BLACKPINK](https://www.trendhunter.com/trends/blackpink-3) to launch a limited edition watch inspired by the singer and her personal style. The new watch boasts a striking steel and rose gold piece with an etched bezel decorated with the BVLGARI logo. The watch's colorful face, which has green, blue, and purple hues and a circle of diamond hour markers, set it apart from other timepieces on the market. Additionally, cabochon-cut rubellite completes the pieces rose gold crown. The back of the timepiece is home to an edelweiss, LISA’s favorite flower, along with her initials and the BVLGARI name.

A steel band with a smooth finish completes the quartz-powered watch. The 33 mm size of the limited edition watch is available in 700 units, while the 23 mm version is available in 300 units. The BVLGARI x LISA collaboration is available online at the brand’s website for a limited time.

Image Credit: BVLGARI, [hypebeast](https://hypebeast.com/2023/1/bvlgari-lisa-blackpink-limited-edition-watch), [bulgari](https://www.bulgari.com/en-us/)

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 42% | Activity: 32% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### Key Themes Behind This Trend

- **Multicolored Timepieces:** The trend of creating timepieces with bold and unique colors will continue to grow with the introduction of collaborative pieces from luxury brands and popular figures.
- **Celebrity Collaborations:** More luxury brands will continue to partner with popular celebrities and social media influencers to create unique and limited edition products that appeal to a wider audience.
- **Personalized Watches:** Personalized watches featuring custom designs and engravings will become more popular as consumers seek unique and meaningful timepieces.

### Where This Applies

- **Luxury Watch:** Luxury watch brands will continue to create limited edition pieces in collaboration with popular figures and influencers in order to appeal to a wider audience and increase brand recognition.
- **Fashion:** The fashion industry will continue to incorporate unique and bold colors in their products, including timepieces, in order to stand out in the market and appeal to a wider audience.
- **Jewelry:** The trend of personalized and custom jewelry will continue to grow with the introduction of personalized watches featuring custom designs and engravings.

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