# Multi-Blend American Bourbons Buzzard's Roost Debuts Two New Whisky Flavors in the US and Canada By Kanesa D | Published 2022-07-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/buzzards-roost References: [bevnet](https://www.bevnet.com/spirits/2022/buzzards-roost-whiskey-moves-into-10-new-markets-releases-2-new-bourbons) & [buzzardsroostwhiskey](https://www.buzzardsroostwhiskey.com/)  [Buzzard’s](https://www.trendhunter.com/trends/double-oak-bourbon) Roost Whiskey has launched two new bourbon flavors to celebrate the company’s 3rd anniversary. The release brings the ‘Char #1 Bourbon,’ and the ‘Toasted American Oak Bourbon,’ two whiskies that are made using Buzzard’s Roost’s [unique maturation techniques](https://www.trendhunter.com/trends/snouttotail) over a period of 18 months. The ‘Char #1 Bourbon’ is a bourbon made of 59% corn, 36% rye, and 5% malted barley, and boasts flavors of sweet vanilla, cherry, blackberry, and brown sugar. The second of the whiskies, the ‘Toasted American Oak Bourbon,’ is a mixture of 4-5-year-old [double-barreled Indiana bourbon](https://www.trendhunter.com/trends/double-double-oaked-bourbon) that blends two mash bills and boasts butterscotch and vanilla notes. The ‘Char #1 Bourbon’ and the ‘Toasted American Oak Bourbon’ are priced at $55 and $75 USD, respectively. Consumers can find Buzzard’s Roost in 10 markets across the US and Canada. Image Credit: Buzzard's Roost ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 6% | Activity: 11% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Multi-blend Bourbons:** Innovative bourbon makers like Buzzard's Roost are experimenting with unique maturation techniques and blending multiple mash bills to create new flavor profiles. - **Small Batch Distilling:** The rise of small, independent distilleries like Buzzard's Roost indicate a trend towards craft spirits and unique flavor combinations. - **Premiumization:** Buzzard's Roost's higher price points for their multi-blend bourbons indicate a trend towards premiumization in the bourbon market. ### Sectors Adopting This - **Beverage:** Innovative new bourbon flavor profiles and small-batch distilling techniques present opportunities for disruption in the beverage industry. - **Hospitality:** Unique and premium blend bourbons like Buzzard's Roost's offer new opportunities for differentiation and marketing in the hospitality industry. - **E-commerce:** The rise of small, independent distilleries and unique flavor combinations present new opportunities for e-commerce companies selling high-end spirits online. ## Related on Trend Hunter - [Double Oak Bourbon Expressions](https://www.trendhunter.com/trends/double-oak-bourbon.md) - [Online Craft Whiskey Stores](https://www.trendhunter.com/trends/buzzards-roost-1.md) - [Limited-Edition Single-Barrel Rye Whiskeys](https://www.trendhunter.com/trends/singlebarrel-rye-whiskey.md) - [Toasted French Oak Bourbons](https://www.trendhunter.com/trends/oak-bourbon.md) - [Immersive Whiskey Experiences](https://www.trendhunter.com/trends/whiskey-row-distillery.md) - [Curated Oak-Finished Whiskeys](https://www.trendhunter.com/trends/pursuit-spirits.md) - [Woody Characteristic Bourbons](https://www.trendhunter.com/trends/barrell-vantage-bourbons.md) - [Flavorful Bourbon Expressions](https://www.trendhunter.com/trends/barrel-strength-bourbon.md) - [Four Grain-Enriched Bourbons](https://www.trendhunter.com/trends/four-grain-bourbon.md)