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# Ultra-Fluffy Buttermilk Pancakes
Denny's New Buttermilk Pancake Recipe is Tastier Than Ever Before

By Katherine Pendrill | Published 2016-07-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/buttermilk-pancake-recipe
References: [brandeating](http://www.brandeating.com/2016/07/dennys-introduces-new-bigger-fluffier-pancakes.html) & [facebook](https://www.facebook.com/55330643140/photos/10153977838743141/)

Although [Denny's](https://www.trendhunter.com/trends/berry-waffle-slam) is known for its decadent breakfast fare, now the chain is going back to the drawing board by whipping up a new buttermilk pancake recipe that is better than the original. Advertised as fluffier and tastier than ever before, Denny's argues that its new pancakes are far superior to the homemade kind.

The new buttermilk pancake recipe consists of flour, eggs, fresh buttermilk and a hint of vanilla. The pancakes are hand-mixed to order and designed to be 50 percent fluffier than than the original. For those interested in sampling the revamped flapjacks, the chain is offering four new Signature Builds, which include decadent combinations such as the [Peanut Butter Cup Pancake Breakfast](https://www.trendhunter.com/trends/ihop-cookie-butter-pancakes) and the Sticky Bun Pancake Breakfast.

With a growing number of restaurants tweaking their recipes to reflect changing consumer preferences, the new Denny's recipe represents an attempt to go back to the basics.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 67% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Revamped Recipes:** Opportunity to create improved versions of classic dishes by incorporating new ingredients or techniques.
- **Customized Menus:** Potential to offer personalized dining experiences by allowing customers to create their own unique combinations.
- **Utilizing Nostalgia:** Chance to tap into consumer nostalgia by reinventing beloved comfort foods.

### Where This Applies

- **Restaurant Industry:** Restaurants can stay competitive by continually updating their menu offerings and experimenting with new recipes.
- **Food and Beverage Industry:** Opportunity for companies to develop and market new ingredients or products to enhance recipes and improve taste.
- **Hospitality Industry:** Hotels and resorts can attract guests by offering nostalgic dishes with a modern twist as part of their culinary offerings.

## Related on Trend Hunter

- [Gourmet Pancake Stack Menus](https://www.trendhunter.com/trends/fancy-pancake-menu.md)
- [Patriotic Pancake Dishes](https://www.trendhunter.com/trends/red-white-berry-pancake-slam.md)
- [Artisan-Inspired Diner Menus](https://www.trendhunter.com/trends/dennys-permanent-menu.md)
- [Cake-Inspired Pancake Stacks](https://www.trendhunter.com/trends/boston-cream-pie-pancakes.md)
- [Fruity Protein Pancakes](https://www.trendhunter.com/trends/new-protein-pancakes.md)
- [Pancake-Cookie Hybrids](https://www.trendhunter.com/trends/cookie-hybrid.md)
- [American-Style Breakfast Mixes](https://www.trendhunter.com/trends/american-style-pancake-mix.md)
- [Banana Dessert Diner Pancakes](https://www.trendhunter.com/trends/banana-foster-pancakes.md)
- [Spiced Apple-Topped Pancakes](https://www.trendhunter.com/trends/cinnamon-apple-pecan-pancakes.md)
