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# Butcher Street Style
In Paris, Phil Oh Finds Jason Farrar, Who Wears Aprons as Outerwear

By Brian G Randles | Published 2010-03-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/butcher-in-paris
References: [streetpeeper](http://www.streetpeeper.com/fashion/jason-farrar-fashion-butcher-paris)

Looking for a butcher in Paris? Just Google it. Looking for a fashionable butcher in Paris? Well look no further than Jason Farrar. Rocking a white tee, Nike kicks and a black Yohji Yamamoto apron, Jason Farrar is so much cooler than me it hurts. I mean, what other guy could just rock an apron all day and then get put on a hip fashion site? Not me, for one.

Anyway, be sure to check out other aprons on Trend Hunter below.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 4% | Activity: 67% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Fashionable Butcher:** Disruptive innovation opportunity: Creating fashionable apparel specifically designed for butchers and other food industry professionals.
- **Apron as Fashion:** Disruptive innovation opportunity: Designing aprons that can be worn as outerwear and serve both functional and fashion purposes.
- **Butcher Fashion Influencer:** Disruptive innovation opportunity: Collaborating with butchers who have a unique sense of style to promote fashion brands and trends.

### Sectors Adopting This

- **Fashion Industry:** Disruptive innovation opportunity: Introducing new clothing lines and accessories tailored for professions like butchers.
- **Food Industry:** Disruptive innovation opportunity: Developing innovative and fashionable workwear options for food industry professionals, including aprons as outerwear.
- **Digital Marketing Industry:** Disruptive innovation opportunity: Leveraging social media marketing and influencers to showcase the fashion-forward style of butchers.

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