# Chest-Tightening Bras The Mima Bra Supporter Features a Bust Lifter for Well-Endowed Ladies By Alyson Wyers | Published 2014-07-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bust-lifter References: [gizmodiva](http://gizmodiva.com/fashion/mima-bra-supporter.php) & [japantrendshop](http://www.japantrendshop.com/mima-bra-supporter-p-1764.html) The function of a good bra is to offer support to the breasts by essentially acting as a bust lifter to alleviate pressure. Unfortunately for the ladies with larger chest sizes, many lingerie lines fail to do this. Fortunately the Mima Bra Supporter is here to rescue your boobs with their 360 degree bra and bust lifter. In addition to tightening the cleavage area, the bra supporter also lets you go up a cup size in the most natural way possible. Resulting in a 5 cm size increase, this product will ensure you have the [best fit and feel comfortable](https://www.trendhunter.com/trends/underwire-bra-collection). The bra is made out of a [stretchy and soft material](https://www.trendhunter.com/trends/comfortable-seamless-bras) that works similar to a 3D belt of sorts. This wraps around the vicinity of your rib cage to give you the support you've been craving. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 46% | Activity: 53% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear) ## Key Themes ### What Makes This Trend Stand Out - **Bust-lifting Bras:** Disruptive innovation opportunity: Develop bras with innovative technology to provide comfortable support and lift for well-endowed ladies. - **Natural Cup Size Increase:** Disruptive innovation opportunity: Create products that offer a natural and non-invasive way to increase cup size for women. - **Stretchy and Supportive Material:** Disruptive innovation opportunity: Design lingerie with stretchy and soft materials that offer 360-degree support and comfort. ### Sectors Adopting This - **Lingerie:** Disruptive innovation opportunity: Introduce advanced bra designs and technology to revolutionize the lingerie industry. - **Fashion:** Disruptive innovation opportunity: Combine fashion and function by creating bras that provide comfortable support and enhance body confidence. - **Textiles:** Disruptive innovation opportunity: Develop new materials and fabrics that offer superior support and comfort for intimate apparel. ## Related on Trend Hunter - [Extra-Wide Lifting Breast Tapes](https://www.trendhunter.com/trends/lifting-breast-tape.md) - [Comfort-Focused Shapewear Bras](https://www.trendhunter.com/trends/shapewear-bra.md) - [Redefined Comfort-Forward Bras](https://www.trendhunter.com/trends/flexwire-bras.md) - [Hi-Tech Breast-Supporting Sports Bras](https://www.trendhunter.com/trends/techfit-control-bra.md) - [Cozy Wireless Adjustable Bras](https://www.trendhunter.com/trends/cozy-wireless-adjustable-bra.md) - [Comfortable Seamless Bras](https://www.trendhunter.com/trends/comfortable-seamless-bras.md) - [Flexible Underwire Bras](https://www.trendhunter.com/trends/everflexing-bra.md) - [Comfortable Stylish Bras](https://www.trendhunter.com/trends/sizeinclusive-bra.md) - [Functional Support Bras](https://www.trendhunter.com/trends/underwire-bra-collection.md)