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# Homeless Art Initiatives
Artlifting is an Art Business for Homeless People to Earn an Income

By Cadhla Gray | Published 2015-11-13 | Updated 2015-11-19 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/business-for-homeless
References: [techcrunch](http://techcrunch.com/2015/10/27/artlifting-raises-1-1-million-to-help-the-homeless-and-other-disadvantaged-people-sell-their-art/) & [artlifting](http://www.artlifting.com/pages/about-us)

ArtLifting is a social business for homeless people that provides a place for them to [sell their art](https://www.trendhunter.com/trends/arttech) and earn an income. The business provides them with social and financial support and encourages their skills. The [original prints are sold](https://www.trendhunter.com/trends/limitededition-print-series) to interested buyers and the artists receive 55% of the profits.

This business for homeless people allows them to feel empowered instead of like they're receiving a handout or a charity case. The confidence that is sparked by that feeling positively influences every aspect of their lives.

At the same time as it promotes and sells their artwork, ArtLifting shares the participating artists' stories with the public. This sparks a greater interest in the art, spreads the word about the business as well as raises awareness about homelessness in general.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 34% | Activity: 45% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Why This Trend Is Growing

- **Social Enterprise for Homeless Artists:** A trend of social businesses that provide opportunities for homeless individuals to showcase and sell their art, empowering them and promoting social change.
- **Art as a Tool for Empowerment:** The use of art as a means to boost the self-esteem and confidence of homeless individuals, enabling them to overcome challenges and improve their overall well-being.
- **Storytelling to Raise Awareness:** The trend of using storytelling and personal narratives to raise public awareness about homelessness, fostering empathy and driving social change.

### Industries Being Reshaped

- **Art Sales and Galleries:** The art sales industry can leverage this trend by establishing partnerships with social enterprises that represent and sell artwork created by homeless artists, driving sales while supporting a meaningful cause.
- **Non-profit and Social Organizations:** Non-profit and social organizations can explore disruptive innovation opportunities by creating similar platforms or initiatives that empower homeless individuals through art, providing them with income opportunities and promoting social inclusion.
- **Creative Therapy and Mental Health:** The creative therapy and mental health sector can incorporate the use of art as a means to empower and support homeless individuals, promoting emotional well-being and fostering personal growth.

## Related on Trend Hunter

- [Artistically Adorned Backpacks](https://www.trendhunter.com/trends/artlifting.md)
- [Homelessness-Supporting Blanket Designs](https://www.trendhunter.com/trends/paul-klein.md)
- [Affordable Artist-Focused Art Retailers](https://www.trendhunter.com/trends/art-retail.md)
- [Kids Art Marketplaces](https://www.trendhunter.com/trends/kid-art-show.md)
- [Art Identity Platforms](https://www.trendhunter.com/trends/idart.md)
- [Affordable Fine Art Services](https://www.trendhunter.com/trends/fine-art-america.md)
- [Sustainably Handcrafted Bag Initiatives](https://www.trendhunter.com/trends/the-tote-of-hope.md)
- [Empowering Homeless Youth Initiatives](https://www.trendhunter.com/trends/tradeworx.md)
- [D2C Artisan Marketplaces](https://www.trendhunter.com/trends/artisan-marketplace1.md)
