# 3D-Printed Origami Posters This Dynamic Bus Ad Features 3D-Printed Origami Elements By Laura McQuarrie | Published 2016-08-27 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/bus-ad References: [marketingmag](http://www.marketingmag.ca/advertising/3d-printed-origami-birds-burst-out-of-kubo-shelter-ad-182016) For the release of 'Kubo and the Two Strings,' a unique bus ad in Toronto has been created to draw attention to the film. In addition to featuring a movie poster for the film in the same way that most [bus shelter posters](https://www.trendhunter.com/trends/mini-media) are set up, this one boasts [3D-printed origami birds](https://www.trendhunter.com/trends/ori-lamp) that are bursting from the frame of the shelter. Origami birds are a part of the story of Kubo, who is a young Japanese boy who uses a musical instrument to perform magic. One of his stunts includes calling upon help from [origami cranes](https://www.trendhunter.com/trends/reflector-sculpture), which is what this dynamic billboard represents. Kubo and the Two Strings is a film that took a decade to make, since it involved intensive 3D printing for character creation. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 47% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **3D Printing:** Disruptive innovation opportunities in 3D printing can be found in the production of customized and unique advertising elements. - **Origami Integration:** Exploring the integration of origami elements in various forms of advertising can create visually captivating and interactive campaigns. - **Dynamic Bus Ads:** The use of dynamic elements in bus advertisements, such as 3D-printed origami birds, offers opportunities to capture audience attention and engage passersby. ### Who This Affects Most - **Advertising:** The advertising industry can embrace 3D printing technology to create unique and eye-catching campaigns that stand out from traditional posters. - **Film Production:** Incorporating 3D printing technology in film production can enhance character creation and contribute to the visual storytelling process. - **Printing Services:** Printing service providers can explore the demand for 3D-printed advertising elements, such as origami birds, to offer innovative and customized solutions to their clients. ## Related on Trend Hunter - [Smartphone Seating Campaigns](https://www.trendhunter.com/trends/samsung-galaxy-z-flip-4-promotion.md) - [Playful Creative Design Billboards](https://www.trendhunter.com/trends/3d-billboards.md) - [Anime-Style Travel Ads](https://www.trendhunter.com/trends/animated-travel-ads.md) - [Interactive Sandwich Billboards](https://www.trendhunter.com/trends/sandwich-billboard.md) - [Origami-Inspired Ceramics](https://www.trendhunter.com/trends/origami-series.md) - [3d-Printed Retail Suitcases](https://www.trendhunter.com/trends/the-3d-printed-suitcase.md) - [Groundbreaking AR Posters](https://www.trendhunter.com/trends/windooh.md) - [Mixed-Reality Cola Billboards](https://www.trendhunter.com/trends/3d-coca-cola-billboard.md) - [Paper-Made Origami Illuminators](https://www.trendhunter.com/trends/hanging-origami-lamp.md)