# Appetizer-Flavored Snack Chips Burts Chips Maple Pigs in Blankets are Arriving for Christmas By Michael Hemsworth | Published 2022-10-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/burts-chips-maple-pigs-in-blankets References: [talkingretail](https://www.talkingretail.com/products-news/crisps-snacks/burts-festive-maple-glazed-pigs-in-blankets-chips-return-06-10-2022/) & [burtschips](https://www.burtschips.com)  The Burts Chips Maple Pigs in Blankets snack chips are being launched ahead of the Christmas season in the UK for consumers to enjoy once again during their [holiday parties](https://www.trendhunter.com/trends/golden-wonder-festive-range). The snack chips are crafted with the brand's signature [hand-cooked potato chips](https://www.trendhunter.com/trends/burts-ridges), which are covered in a smoky sausage and bacon flavoring. This is further enhanced with a touch of sweet maple glaze to make them a sweet yet savory option to enjoy on their own or as part of an appetizer spread. The Burts Chips Maple Pigs in Blankets snack chips are limited-edition, and maintain a free-from recipe that has no MSG, gluten, artificial flavors or artificial colors in the mix. The snack comes in 40-gram packs with an MSRP of 95p. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 35% | Activity: 47% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Appetizer-flavored Snack Chips:** There is an opportunity for businesses to develop a wider range of snack chips with more appetizer-inspired flavor profiles. - **Limited-edition Snack Products:** There is an opportunity to generate sales by introducing limited-edition snack products that cater to seasonal or event-based markets. - **Free-from Snack Varieties:** There is an opportunity to create and market snack products that are free-from ingredients such as MSG, gluten, artificial flavors, or artificial colorings. ### Where This Applies - **Snack Food Industry:** There is an opportunity for snack food manufacturers to develop new product lines with unique and creative flavor profiles. - **Seasonal Food and Beverage Industry:** There is an opportunity for seasonal food and beverage manufacturers to develop limited-edition products that cater to holiday or event-based markets. - **Speciality Food Retail Industry:** There is an opportunity for speciality food retailers to introduce free-from snack products catered to consumers with specific dietary requirements. ## Related on Trend Hunter - [High-Quality British Pork Appetizers](https://www.trendhunter.com/trends/the-jolly-hog.md) - [Appetizer-Themed Holiday Snack Ranges](https://www.trendhunter.com/trends/pigs-in-blankets-collection.md) - [Festive Extra-Meaty Appetizers](https://www.trendhunter.com/trends/richmond-extra-tasty-pigs-in-blankets.md) - [Festively Flavored Snack Chips](https://www.trendhunter.com/trends/walkers-crisps-flavors.md) - [Seasonally Flavored Snack Products](https://www.trendhunter.com/trends/seabrook-seasons-eatings.md) - [Spicy Summertime Snack Chips](https://www.trendhunter.com/trends/burts-spicy-barbecue.md) - [Appetizer-Flavored Cheeses](https://www.trendhunter.com/trends/primula-pigs-in-blankets.md) - [Premium British Snack Products](https://www.trendhunter.com/trends/new-burts-chips.md) - [Hand-Cooked Roasted Chicken Chips](https://www.trendhunter.com/trends/burts-herb-roasted-chicken.md)