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# Burnt Caramel-Flavored Lattes
The Coffee Bean is Serving Up a New Burnt Caramel Cold Brew Latte

By Katherine Pendrill | Published 2022-03-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/burnt-caramel-cold-brew-latte
References: [chewboom](https://www.chewboom.com/2022/03/15/the-coffee-bean-introduces-new-burnt-caramel-cold-brew-latte-as-part-of-2022-spring-menu/)

![Burnt Caramel-Flavored Lattes](https://cdn.trendhunterstatic.com/thumbs/473/burnt-caramel-cold-brew-latte.jpeg)

If you're looking for something a little different than your usual cold brew order, look no further than the new Burnt Caramel Cold Brew Latte.

The Coffee Bean & Tea Leaf is welcoming spring 2022 with the debut of the new Burnt Caramel Cold Brew Latte and the return of several season fan-favorite dishes. This delicious new latte consists of the brand’s signature Cold Brew Coffee – which is chicory steeped cold for 20 hours – and an infusion of a [toasty caramel flavor](https://www.trendhunter.com/trends/philz-coffee-next-level-caramel). The new flavor joins the brand's other [cold brew options](https://www.trendhunter.com/trends/nitroinfused-cold-coffee), which include the [Midnight Mocha Cold Brew Latte](https://www.trendhunter.com/trends/fiery-mocha), Vanilla Bean Cold Brew Latte, and the Vietnamese Cold Brew Latte.

You can grab a Burnt Caramel Cold Brew Latte at participating Coffee Bean locations for a limited time this spring.

Image Credit: The Coffee Bean & Tea Leaf

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 37% | Activity: 66% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Cold Brew Innovation:** Coffee shops are experimenting with unique flavors like burnt caramel to elevate the cold brew experience.
- **Limited-time Offerings:** Offering seasonal drinks like the Burnt Caramel Cold Brew Latte creates a sense of urgency and exclusivity, encouraging customers to try it now.
- **Signature Flavor Infusions:** Creating unique flavor infusions that complement the signature taste of cold brew sets brands apart and creates a memorable experience for customers.

### Where This Applies

- **Coffee Shops:** Coffee shops can differentiate themselves and create brand loyalty by offering specialty and seasonal cold brew drinks like the Burnt Caramel Cold Brew Latte.
- **Beverage:** Beverage companies can leverage the trend of unique cold brew flavors and innovate with infused flavors to attract new customers.
- **Food Service:** Food service businesses can offer cold brew as a complementary drink option for brunch or lunch menus that pair well with coffee flavors such as burnt caramel.

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