# Nifty 50s-Inspired Ads These Burjuman Shopping Mall Promotions are Fabulous and Whimsical By Josh Triantafilou | Published 2012-05-08 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/burjuman-shopping-mall-promotions References: [behance.net](http://www.behance.net/gallery/BURJUMAN-Fashion-Shopping-Mall/1248883) & [mohanadrbonmade](http://mohanad.carbonmade.com/) Dubai-based Art Director and Associate Creative Director Mohanad Shuraideh recently posted three Burjuman Shopping Mall promotions that are sure to capture attention with their [pop art-reminiscent](https://www.trendhunter.com/trends/keiichi-tanaami-1), 50s-inspired aesthetic. Still, the promotions are not only intended for Warhol fans and the housewives of yesteryear; they are meant to appeal to a certain type of shopper. The Burjuman describes itself as a "better class of shopping" on its website. With such a proclamation of superiority and distinction, it's essential for it to advertise in a distinguished, of high-quality way. Luckily, Shuraideh was available to apply his keen eye and savvy artistic sense to Burjuman's promotional needs. The ads step outside the usual bounds of [retro-inspired advertising](https://www.trendhunter.com/trends/time-travel-travel-agency) as they incorporate [whimsical elements](https://www.trendhunter.com/trends/roger-vivier-holiday-2025) like circus canons and catapults. In this way, Shuraideh sets the ads apart from most 50s-themed looks. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 52% | Activity: 73% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### Key Themes Behind This Trend - **50s-inspired Advertising:** Opportunity for marketers to leverage pop-art and whimsy in their promotional campaigns. - **Retro-futurism Design:** A growing trend of incorporating vintage elements and futuristic concepts in branding and advertising. - **Artistic Promotion:** Increasing focus on the use of creative aesthetics and art direction in advertising campaigns. ### Where This Applies - **Retail:** Retailers can use 50s-inspired advertising campaigns to promote high-end products and services. - **Advertising and Marketing:** Ad agencies can offer artistic promotion services to enhance brand image and differentiate clients from competitors. - **Design:** Designers can incorporate retro and futuristic elements to create visually striking promotional materials. ## Related on Trend Hunter - [Playful Billboard Campaigns](https://www.trendhunter.com/trends/dreamies-treats.md) - [Visual Museum Campaigns](https://www.trendhunter.com/trends/museum-campaign.md) - [AI-Generated Shopping Campaigns](https://www.trendhunter.com/trends/shopping-campaign.md) - [Offbeat Fashion Campaigns](https://www.trendhunter.com/trends/asos-inspired-by.md) - [Marketer-Targeted Cereal Ads](https://www.trendhunter.com/trends/out-of-home-campaign.md) - [Graphic Fashion Animation Campaigns](https://www.trendhunter.com/trends/superflat-animation.md) - [Anniversary-Celebrating Pop-Up Stores](https://www.trendhunter.com/trends/bodyscape-installation.md) - [Mid-20th-Century Holiday Campaigns](https://www.trendhunter.com/trends/gifts-of-delight.md) - [Night QSR Campaigns](https://www.trendhunter.com/trends/mcdonalds-night-posters.md)