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# One-Day Veggie Burger Promotions
BurgerFi's Hippie Burger Was Available for World Vegetarian Day

By Ell Smith | Published 2020-10-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/burgerfis-hippie-burger
References: [chewboom](https://www.chewboom.com/2020/09/30/burgerfi-debuts-new-hippie-burger-for-one-day-only-on-october-1-2020/) & [burgerfi](https://www.burgerfi.com/)

October 1st was World Vegetarian Day, and [BurgerFi's](https://www.trendhunter.com/trends/prime-rib-burger) [Hippie Burger](https://www.trendhunter.com/trends/hippie-brew) was released in honor of that. While its not rare for fast food brands to introduce plant-based alternatives to their menu, BurgerFi took a less conventional approach. The 'Hippie Burger' was available for one day only, driving a new consumer to the stores, while engaging with existing ones.

The burger in question features a plant-based burger from Beyond Meat stacked on top of a [VegeFi Burger](https://www.trendhunter.com/trends/bfd-meal-deal). The doubled-patty offering is complete with cheese, lettuce, tomato and the brand's signature sauce. The potato bun that holds everything together helps to elevate the vegetarian-friendly menu item. Available for one-day only, BurgerFi's Hippie Burger arrived at a $10 price point.

Image Credit: BurgerFi

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 4% | Activity: 14% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **One-day Promotions:** The use of limited-time promotions creates urgency and drives consumer engagement.
- **Plant-based Alternatives:** The introduction of plant-based burger options taps into the growing demand for vegetarian and vegan food choices.
- **Vegetarian-friendly Menus:** The inclusion of vegetarian-friendly items on menus caters to a wider range of dietary preferences and attracts a broader customer base.

### Sectors Adopting This

- **Fast Food:** Fast food chains can utilize one-day promotions and plant-based alternatives to attract new customers and increase sales.
- **Restaurant:** Restaurants can capitalize on the trend of offering vegetarian-friendly options to appeal to a diverse customer base.
- **Food and Beverage:** The food and beverage industry can explore the potential of limited-time promotions and plant-based alternatives to meet the evolving consumer preferences.

## Related on Trend Hunter

- [Plant-Based Virtual Burger Menus](https://www.trendhunter.com/trends/vegelicious.md)
- [Free Vegan Fast-Food Promotions](https://www.trendhunter.com/trends/whopper-swapper.md)
- [Artisan Burger Meal Deals](https://www.trendhunter.com/trends/bfd-meal-deal.md)
- [420-Themed Restaurant Promotions](https://www.trendhunter.com/trends/fatburger-420.md)
- [Plant-Based Beef Burgers](https://www.trendhunter.com/trends/basic-burger.md)
- [Valentine's Day Vegan Burger Promotions](https://www.trendhunter.com/trends/jalapeno-lime-beyond-meat.md)
- [Mushroom-Based Restaurant Burgers](https://www.trendhunter.com/trends/the-beef-free-boy.md)
- [Free Plant-Based Burgers](https://www.trendhunter.com/trends/beyond-burgers.md)
- [Plant-Based Burger Pop-Ups](https://www.trendhunter.com/trends/burger-pop-up.md)
