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# Blended Candy QSR Desserts
The Burger King Blasts are Arriving in Canada in Two New Options

By Michael Hemsworth | Published 2023-05-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/burger-king-blasts
References: [canadify](https://canadify.com/2023/05/17/burger-king-canada-adds-new-oreo-blast-and-new-smarties-blast/) & [burgerking](https://www.burgerking.ca)

![Blended Candy QSR Desserts](https://cdn.trendhunterstatic.com/thumbs/506/burger-king-blasts.jpeg)

The [Burger King Blasts](https://www.trendhunter.com/trends/bk-blasts) are being added to the brand's menu at participating locations in Canada as an ice cream-based treat arriving to coincide with the upcoming summertime season in mind. The dessert starts off with a base of soft serve ice cream that's blended with candy to give each bite a creamy, textural profile that's great for enjoyment in place of traditional cones. The treat is being launched in two varieties including the [Oreo Blast](https://www.trendhunter.com/trends/oreo-snowdrift-blizzard) and Smarties Blast, which both put their namesake treat in the spotlight to satisfy fans of all kinds.

The Burger King Blasts are perfect for enjoyment with a spoon to make them ideal for sharing and are arriving as a permanent menu item.

Image Credit: Burger King

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 36% | Activity: 46% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Blended-candy Desserts:** The inclusion of candy in dessert items creates an opportunity for dessert-focused QSRs to innovate and create unique offerings.
- **Soft Serve Blends:** The utilization of soft serve ice cream in blended desserts creates opportunities for QSRs to experiment and create new flavors.
- **Interactive Desserts:** The customizable nature of blended desserts presents an opportunity for QSRs to create interactive dessert experiences for customers.

### Sectors Adopting This

- **Quick Service Restaurants (qsrs):** QSRs can capitalize on the popularity of blended candy desserts by adding similar offerings to their menus.
- **Dessert Industry:** The dessert industry can take advantage of the opportunity to create unique and customizable desserts by incorporating candy and soft serve ice cream into their recipe offerings.
- **Ice Cream Industry:** The ice cream industry can create innovative new products by experimenting with candy blends and incorporating them into their premium ice cream flavors.

## Related on Trend Hunter

- [Candy-Studded Frozen Desserts](https://www.trendhunter.com/trends/bk-blasts.md)
- [Brownie-Inspired QSR Shakes](https://www.trendhunter.com/trends/burger-king-shakes.md)
- [Cake-Flavored Frozen QSR Treats](https://www.trendhunter.com/trends/burger-king-red-velvet.md)
- [Crunchy Candy QSR Beverages](https://www.trendhunter.com/trends/frozen-strawberry-drink.md)
- [Fudgy Caramel Ice Creams](https://www.trendhunter.com/trends/caramel-fudge-cheesecake-blizzard.md)
- [Branded Chocolate QSR Sundaes](https://www.trendhunter.com/trends/hersheys-sundae.md)
- [Baking Mix-Inspired Frozen Treats](https://www.trendhunter.com/trends/mixing-bowl-mashup-blizzard-treat.md)
- [Candy-Flavored QSR Beverages](https://www.trendhunter.com/trends/burger-king-5.md)
- [Cookie-Infused Blended Cold Coffees](https://www.trendhunter.com/trends/oreo-n-cold-brew-blast.md)
