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# Floating Interactive Architecture
Burble London

By Bianca | Published 2008-03-16 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/burble-london
References: [haque](http://www.haque.co.uk/burblelondon.php)

If you've ever wondered what award-winning interactive architecture looks like, you're seeing it right now.

The **[Burble London](http://www.haque.co.uk/burblelondon.php)** by Haque Design + Research Ltdd with Seth Garlock and Rolf Pixley is running alongside six other projects in six different genres. The burble is the finalist in the Interactive category.

If you watch the video, you'll see you could easily trip out on an installation like this. The huge cluster of about 1,000 massive helium balloons begins as a mass near the ground, microcontrollers and LEDs allowing the "Burble" to light up in different colours.

The interactive component is that both hired artists and the public have the ability to manipulate the shape of the structure through handle bars at the bottom of the Burble.

It was launched at Holland Park in London to celebrate London Fashion Week in September, 2007.

## Trend Insights (Trend Hunter)

- Score: 5.1/10
- Popularity: 54% | Activity: 90% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Interactive Architecture:** Disruptive innovation opportunity: Develop new interactive architectural designs that allow for public participation and customization.
- **Helium Balloon Installations:** Disruptive innovation opportunity: Create new and immersive experiences using clusters of helium balloons combined with technology.
- **Public Participation in Art:** Disruptive innovation opportunity: Explore new ways to engage the public in the creation and manipulation of large-scale art installations.

### Sectors Adopting This

- **Architecture:** Disruptive innovation opportunity: Integrate interactive elements into architectural designs to create dynamic and engaging spaces.
- **Event Planning:** Disruptive innovation opportunity: Incorporate helium balloon installations into events to create a unique and visually stunning atmosphere.
- **Art and Design:** Disruptive innovation opportunity: Combine technology and public participation in the creation of interactive art installations.

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