# Studded Collar Trenches Burberry Teams With Colette for a Classic Coat With an Edgy Twist By Rose Nazarali | Published 2010-01-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/burberry-trench-coat References: [cyanatrendland](http://cyanatrendland.com/2010/01/09/burberry-trench-for-colette/) & [materialiste](http://www.materialiste.com/style/burberry-exclusive-for-colette-trench-coat) [Burberry](https://www.trendhunter.com/trends/burberry-classics) has designed this exclusive trench coat for concept store Colette. The design is a basic, [classic trench coat](https://www.trendhunter.com/trends/rudsaks-mandy-coat) with a bit of a hidden twist. Underneath the collar, Burberry added in their signature print covered in gold metal studs. Burberry's trench coat for Spring/Summer 2010 is an awesome way to add some edge to a classic look. The trench coat will be available exclusively at Colette starting February 22nd. **Implications** - The Burberry’s trench coat for spring/summer 2010 excellently blends the high-end fashion style that the brand has become known for with a rougher punk aesthetic. I think that this unlikely combination really works to keep the Burberry line fresh. What are your thoughts? Leave them below. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 50% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Trench Coat Innovation:** The collaboration between Burberry and Colette showcases an innovative twist on the classic trench coat, incorporating the brand's signature print covered in gold metal studs. - **High-end Punk Fashion:** The Burberry trench coat for Spring/Summer 2010 combines high-end fashion with a punk aesthetic, presenting an opportunity for disruptive innovation in the luxury punk fashion sector. - **Concept Store Collaborations:** The partnership between Burberry and Colette highlights the trend of collaborations between luxury fashion brands and concept stores, paving the way for potential disruptive innovation in the retail industry. ### Sectors Adopting This - **Fashion:** The collaboration between Burberry and Colette in designing a studded collar trench coat exemplifies a disruptive innovation opportunity within the fashion industry. - **Luxury Goods:** The incorporation of gold metal studs in Burberry's trench coat presents a disruptive innovation opportunity in the luxury goods market, appealing to consumers seeking unique and edgy designs. - **Retail:** The concept store collaboration between Burberry and Colette signifies a disruptive innovation opportunity within the retail industry, emphasizing the rise of exclusive partnerships and curated shopping experiences. ## Related on Trend Hunter - [Timeless Clothing Collections](https://www.trendhunter.com/trends/burberry-classics.md) - [Luxe Leather Trenchcoats](https://www.trendhunter.com/trends/leather-trenchcoat.md) - [Architectural Leather Jackets](https://www.trendhunter.com/trends/rudsaks-cassie-sb.md) - [Sculptural Luxury Fashion Stores](https://www.trendhunter.com/trends/new-store-in-milan.md) - [British Heritage Fashion](https://www.trendhunter.com/trends/baracuta-x-barbour.md) - [Luxury Department Store Takeovers](https://www.trendhunter.com/trends/burberry-and-harrods.md) - [Luxe Leather-Lined Plaid Sneakers](https://www.trendhunter.com/trends/terrace-sneaker.md) - [Premium Oversized Collar Coats](https://www.trendhunter.com/trends/rudsaks-lucia.md) - [Minimally Designed Fashion Boutiques](https://www.trendhunter.com/trends/burberry-store.md)