# Cozy Half-Hoods The Burberry Snood is the New Scarf for Winter 2009 By Katherinev123 | Published 2009-10-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/burberry-snood References: [designscene.net](http://www.designscene.net/2009/10/burberry-snood.html) & [burberry](http://www.burberry.com/) This fall and winter, the snood will take over your accessories wardrobe and the [Burberry](https://www.trendhunter.com/trends/burberry-b-shield-scarf) snood will lead the way. What is a snood exactly? It’s a cross between a scarf and a hood, but suprisingly, the word ‘snood’ isn’t a hybrid word that lazy fashionistas made-up. It actually harks back to the 8th century when women wore close-fitting hoods over the back of the head. The Burberry snood was introduced during their Autumn/Winter shows and although it was sent down the catwalk adorning men only, like the scarf, it’s a [versatile accessory](https://www.trendhunter.com/trends/highdive) for both genders. Click through the images to see the variety of [patterned and colored snoods](https://www.trendhunter.com/trends/herdsman-sweater-collection) Burberry is releasing this season. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 81% | Activity: 73% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Rise of Snood Fashion:** Fashion industry has an opportunity to create different styles and materials of snoods for men and women. - **Hybrid Accessories:** There is an opportunity for industries to create more hybrid fashion accessories that combine functionality and style, like the snood. - **Gender-neutral Fashion:** The snood trend presents the opportunity to create more gender-neutral fashion items for men and women. ### Where This Applies - **Fashion:** The fashion industry can capitalize on the snood trend by designing and producing snoods in unique styles, patterns, and materials. - **Textiles:** Textile industries have an opportunity to supply the fashion industry with sustainable and comfortable materials for snoods. - **Retail:** The retail industry can capitalize on the snood trend by marketing the versatile accessory to a diverse consumer market. ## Related on Trend Hunter - [Cozy Scarf Coats](https://www.trendhunter.com/trends/scarf-coat.md) - [Collegiate-Style Winter Scarfs](https://www.trendhunter.com/trends/acne-studios-6.md) - [One-Piece Adult Outerwear](https://www.trendhunter.com/trends/puffer-chubbsie.md) - [Lab-Grown Fibre Scarves](https://www.trendhunter.com/trends/burberry-b-shield-scarf.md) - [Limited-Edition Hood Trims](https://www.trendhunter.com/trends/hood-trim.md) - [Timeless Clothing Collections](https://www.trendhunter.com/trends/burberry-classics.md) - [Cheese Pull Scarves](https://www.trendhunter.com/trends/mozzarella-stick-scarf.md) - [Blackout Napping Hoodies](https://www.trendhunter.com/trends/cabeau.md) - [Luxe Après-Ski Collections](https://www.trendhunter.com/trends/veronica-beard-apres-ski.md)