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# Rainbow-Clad Designer Outerwear
The Burberry Rainbow Collection Has Been Released for Fall

By Ell Smith | Published 2018-09-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/burberry-rainbow-collection
References: [hypebae](https://hypebae.com/2018/8/burberry-rainbow-collection-knit-vest) & [ssense](https://www.ssense.com/en-us/women/designers/burberry?utm_source=ls_APAC_9ieob0c66Uo&utm_medium=affiliate&utm_campaign=generic&utm_term=1&siteID=9ieob0c66Uo-.hyvgBXhB6C4czCnQL5YMw)

The summer season may be coming to a close but the [Burberry](https://www.trendhunter.com/trends/burberry-classics) rainbow collection is keeping the vibrant summer color palette alive. Arriving just time for the turn of the season, this standout line is filled with all the [colorful graphics](https://www.trendhunter.com/trends/yinka-ilori-1) one needs to elevate any look.

The line includes a [knit sweater and a puffer vest](https://www.trendhunter.com/trends/brunette-the-label-2), both of which sport the rainbow aesthetic. Those looking for something a little more casual might be drawn to an oversized white sweater, which still sports the colorful hue inside of the logo, which is printed in a large font across the chest.

Both playful and luxe, this line is sure to appeal to he more adventurous fashionista.

Image Credit: Sense

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 49% | Activity: 27% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What Makes This Trend Stand Out

- **Colorful Outerwear:** One disruptive opportunity could be introducing customizable, vibrant and playful outerwear options for all genders and ages.
- **Logomania:** Another opportunity could lie in incorporating large, bold branding designs into existing clothing items to create statement pieces.
- **Sustainable Material Innovation:** A potential innovation is producing similar vibrant collections with eco-friendly materials to attract the eco-conscious consumer market.

### Sectors Adopting This

- **Fashion:** Fashion industry professionals should watch this trend and offer customizable, vibrant, and playful outerwear options for all genders and ages.
- **Sportswear:** The trend can be incorporated with outdoor sportswear, making athletic, colorful, and sustainable designs.
- **Textile Innovators:** Opportunities in innovating eco-friendly materials for the fashion industry can greatly benefit from this trend's potential disruption to consumer culture.

## Related on Trend Hunter

- [Timeless Clothing Collections](https://www.trendhunter.com/trends/burberry-classics.md)
- [Outerwear-Centric Fall Fashion](https://www.trendhunter.com/trends/bene-culture-3.md)
- [Weather-Ready Festival Fashions](https://www.trendhunter.com/trends/beavertown-brewery-collection.md)
- [Surplus Fabric Childrenswear](https://www.trendhunter.com/trends/remake-by-burberry.md)
- [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md)
- [Vibrant Collaborative Geometric Fashion](https://www.trendhunter.com/trends/roksanda-1.md)
- [Avant Garde Seasonal Fashion](https://www.trendhunter.com/trends/brucolic.md)
- [Opulent Valentine's Collections](https://www.trendhunter.com/trends/burberry-2.md)
- [Royal Garden-Inspired Apparel](https://www.trendhunter.com/trends/burberry-3.md)
