# Neobank Investing Features Bunq Partners with Birdee to Provide Customers New Investment Options By Niko Pajkovic | Published 2022-02-04 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/bunq References: [fintechranking](https://fintechranking.com/2022/02/04/neobank-bunq-launches-investments/?utm_source=feedly&utm_medium=rss&utm_campaign=neobank-bunq-launches-investments) & [bunq](https://www.bunq.com/)  Amsterdam-based neobank [Bunq](https://www.trendhunter.com/trends/aifueled-finance-apps) has announced the launch of a new feature that will allow its users to invest their cash via a new partnership opportunity with [Birdee](https://www.trendhunter.com/trends/kent-hospitality-group), a digital-forward investment platform. Founded in 2012 by Ali Niknam, Bunq has witnessed substantial growth in recent years. In 2021, the company was able to raise €193m in a deal with British private equity firm Pollen Street Capital. Bunq customers will now have the option to invest their money via three [diversified portfolios](https://www.trendhunter.com/trends/investment-portfolio), all of which adhere to rigorous eco-friendly criteria. “This is a really exciting development for bunq. With ‘Easy Investments’, bunq users can put their money to work and earn more effortlessly, all while helping to build a greener planet,” Bunq founder and CEO, Ali Niknam. Image Credit: Bunq ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 13% | Activity: 52% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### Why This Trend Is Growing - **Digital Investment Platforms:** The partnership between neobank Bunq and Birdee presents an opportunity for other neobanks to incorporate digital investment platforms into their own offerings, potentially disrupting traditional investment firms. - **Eco-friendly Investing:** Bunq's focus on providing eco-friendly investment options is a trend that may motivate other companies to adopt similar investment strategies, potentially disrupting industries that do not prioritize sustainability. - **Neobank Partnerships:** Bunq's partnership with Birdee presents a trend of neobanks collaborating with fintech companies to provide additional services to customers and may encourage further collaboration across various industries. ### Industries Being Reshaped - **Fintech:** The partnership between Bunq and Birdee may inspire other fintech companies to form collaborations, potentially disrupting traditional banking and investment structures. - **Sustainable Investing:** Bunq's focus on eco-friendly investment options presents a trend in the sustainable investing space that may disrupt industries that do not prioritize the environment. - **Private Equity:** Bunq's recent deal with British private equity firm Pollen Street Capital underscores a trend of private equity investment in neobanks that may disrupt the traditional banking industry. ## Related on Trend Hunter - [AI-Fueled Finance Apps](https://www.trendhunter.com/trends/aifueled-finance-apps.md) - [Multi-Asset Fund Investments](https://www.trendhunter.com/trends/monzo-1.md) - [Dutch Fintech Funding](https://www.trendhunter.com/trends/in3.md) - [Consumer-Focused Neobank Acquisitions](https://www.trendhunter.com/trends/finin.md) - [Teen-Targeted Investment Apps](https://www.trendhunter.com/trends/bloom-app.md) - [Responsible Investment Platforms](https://www.trendhunter.com/trends/responsible-investment-platform.md) - [Gen Z Payment Solutions](https://www.trendhunter.com/trends/visa-and-pismo.md) - [Crypto-Compatible Finance Apps](https://www.trendhunter.com/trends/cryptocompatible-finance-app.md) - [Low-Cost Investment Apps](https://www.trendhunter.com/trends/lowcost-investment-app.md)