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# Bumblebee-Inspired Cake Pops
Starbucks Created a New Bumblebee Cake Pop for Summer

By Katherine Pendrill | Published 2023-05-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bumblebee-cake-pop
References: [entrepreneur](https://www.entrepreneur.com/business-news/internet-puzzled-over-starbucks-new-bumblebee-cake-pop/452007) & [starbucks](https://www.starbucks.com/menu/product/2123754/single)

![Bumblebee-Inspired Cake Pops](https://cdn.trendhunterstatic.com/thumbs/505/bumblebee-cake-pop.jpeg)

Starbucks' Bumblebee Cake Pop will have you buzzing over your next trip to the coffee shop.

Starbucks recently rolled out its summer lineup, which includes several new drinks and a new Bumblebee cake pop. Online, the new dessert item is described as: "Vanilla cake mixed with buttercream, dipped in yellow chocolaty icing and finished with a bumblebee-face design." However, it's the design and not the flavor that is capturing most people's attention. Many are puzzled over the fact that the new cake pop does not look much like the insect that inspired it.

But regardless of what you think of the design, Starbucks' new Bumblebee Cake Pop is still a delicious way to treat yourself this summer.

Image Credit: Starbucks

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 69% | Activity: 85% | Freshness: 16%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Insect-inspired Desserts:** There is an opportunity for bakeries and cafes to create unique and creative insect-inspired desserts to cater to the growing interest in unconventional desserts.
- **Novelty Food Designs:** The rise of novelty food designs presents an opportunity for food and beverage companies to roll out themed food items that can create buzz and attract more customers.
- **Summer Food Lineups:** As summer arrives, food and beverage companies can benefit from adding refreshing treats to their menu, especially desserts that are perfect for warmer weather.

### Sectors Adopting This

- **Bakery:** The bakery industry can capitalize on the trend of insect-inspired desserts by offering a wide range of delicacies flavored and designed to resemble insects.
- **Cafe:** Cafes can create buzz and attract more customers by incorporating more novelty food designs, such as Starbucks' Bumblebee cake pop, into their menu lineup.
- **Food and Beverage:** Food and Beverage companies can add refreshing treats, especially desserts, to their summer menu lineup to increase sales revenue.

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