# Gourmet Tuna Snack Kits Bumble Bee Seafood's 'Protein on the Run' Named Best New Grocery Product By Niko Pajkovic | Published 2022-10-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bumble-bee References: [businesswire](https://www.businesswire.com/news/home/20221007005441/en/Bumble-Bee-Protein-on-the-Run%C2%AE) & [bumblebee](https://www.bumblebee.com/products/kits/bumble-bee-protein-on-the-run-tuna-in-olive-oil-and-zesty-lemon/)  [Bumble Bee Seafood’s](https://www.trendhunter.com/trends/protein-on-the-run) 'Protein on the Run Snack Kit' has officially been named a "best new grocer product" by Progressive Grocer, a leading grocery industry publication. The new snack kit offers consumers a [premium tuna experience](https://www.trendhunter.com/trends/chicken-of-the-sea-wild-caught-light-tuna-packet). Each can of Protein on the Run consists of 2.7 ounces of premium tuna, which has been marinated in a combination of olive oil, artisanal crackers, and creamy caramel. In addition, the cans have been designed with convenience in mind, which is why they feature their own pop-open packaging. “Our innovation focuses on delivering unmet consumer needs, discovering healthy solutions, and providing superior value. Protein on the Run achieves these objectives with a delicious tasting product,” said Connie Cooper Shepherd, Senior Vice President of [Strategy and Commercialization](https://www.trendhunter.com/trends/chocolate-cake-cookie). Image Credit: Bumble Bee Protein ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 51% | Activity: 62% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Premium Snack Kits:** The success of Bumble Bee Seafood's 'Protein on the Run' snack kit highlights the trend of offering high-quality, convenient snack options. - **Healthy Convenience Foods:** Bumble Bee Seafood's emphasis on meeting unmet consumer needs by offering healthy and convenient snack options highlights a growing trend in the food industry. - **Innovative Commercial Packaging:** Bumble Bee Seafood's introduction of easy-to-open pop-open packaging for their 'Protein on the Run' snack kit highlights an opportunity in the packaging industry to improve convenience for consumers. ### Who This Affects Most - **Canned Seafood:** Bumble Bee Seafood's success with their 'Protein on the Run' snack kit indicates an opportunity in the canned seafood market for offering premium products with added convenience. - **Snack Foods:** Bumble Bee Seafood's introduction of their 'Protein on the Run' snack kit highlights a growing demand for healthy and convenient snack options. - **Packaging:** The innovative pop-open packaging design of Bumble Bee Seafood's 'Protein on the Run' snack kit highlights how the packaging industry can improve convenience and ease of use for consumers. ## Related on Trend Hunter - [Protein-Packed Tuna Snack Kits](https://www.trendhunter.com/trends/protein-on-the-run.md) - [Snackable Tuna Tins](https://www.trendhunter.com/trends/bumble-bee-snackers.md) - [Convenient Seafood Salad Kits](https://www.trendhunter.com/trends/chicken-of-the-sea-packet-up-kits.md) - [Portable Tuna Pots](https://www.trendhunter.com/trends/tuna-pot.md) - [Convenient Seafood Protein Pouches](https://www.trendhunter.com/trends/starkist-product-range.md) - [Flavor-Forward Tuna Fillets](https://www.trendhunter.com/trends/tonnino.md) - [Flavored Yellowfin Tuna Products](https://www.trendhunter.com/trends/bumble-bee-prime.md) - [Chef-Inspired Seafood Snacks](https://www.trendhunter.com/trends/seafood-snack.md) - [Wild Tuna Snack Packs](https://www.trendhunter.com/trends/wild-tuna-snack-pack.md)