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# Bulletproof Luxury Cars
The Mercedes-Benz S-Class Guard Can Withstand a Bomb in Style

By Meghan Young | Published 2014-08-06 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/bulletproof-luxury-car
References: [luxurylaunches](http://luxurylaunches.com/transport/2015-mercedes-s-class-guard-armored-car.php) & [mercedes-benz](http://www.mercedes-benz.com)

There are some people who require both security and style; the latest Mercedes-Benz is a bulletproof luxury car that delivers such criteria. Fit for the Beyonces and Jay-Zs of the world, it is an elegant ride that can withstand a bomb. Perhaps Tony Stark (also known as Iron Man) could have used a vehicle like this to avoid the shrapnel that lodge itself dangerously in his chest.

That said, this bulletproof luxury car is part of the brand's S-Class line. Dubbed the Guard, the armored automobile is hand-built in the Sindelfingen plant. Boasting VR6/VR7 protection level armor, the bulletproof luxury car is outfitted with a 10 centimeter thick windshield that weighs about 298 pounds and five centimeter thick steel plates around the cabin to protect the passengers.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 97% | Activity: 97% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What Makes This Trend Stand Out

- **Bulletproof Luxury Cars:** Opportunity for manufacturers to develop high-end vehicles that combine style and top-level security.
- **VR6/VR7 Protection Level Armor:** Demand for advanced armor systems that provide superior protection against ballistic threats.
- **Hand-built Armored Automobiles:** Potential for bespoke manufacturing of customized armored vehicles to cater to high-net-worth individuals and security-conscious customers.

### Sectors Adopting This

- **Automotive Manufacturing:** Innovation in creating bulletproof luxury cars presents opportunities for growth and differentiation within the automotive industry.
- **Defense & Security:** Disruption in the defense industry by developing advanced armor solutions for military and civilian applications.
- **Personal Security Services:** Potential for specialized security firms to offer bespoke armored vehicle services to high-profile clients.

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