# Protein Snack Innovations BUILT Unveils New BUILT Bites, BUILT Balls, and BUILT Krispy By Grace Mahas | Published 2023-05-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/built References: [built](https://built.com/)  Leading protein snack manufacturer, BUILT, has announced the launch of three novel product innovations: BUILT Bites, BUILT Balls, and [BUILT Krispy](https://www.trendhunter.com/trends/minions-monsters-built-puff-variety-pack). The new offerings, each enriched with specially formulated BUILT Protein™, seamlessly blend taste, high-quality protein, and optimum nutrition, presenting a delightful and nourishing snack option. BUILT Bites are [bite-sized versions](https://www.trendhunter.com/trends/easy-bite-protein-bar) of the famed BUILT Puff, packing 8 grams of protein into a cloud-like core encased in a lavish chocolate exterior. Fans can relish popular flavors such as Brownie Batter, Churro, Cookies & Cream, and Mint Brownie. BUILT Balls, currently available in a tantalizing Peanut Butter flavor, are portable snacks offering a balanced mix of whey and collagen proteins. These [ball-shaped treats](https://www.trendhunter.com/trends/portable-protein-balls) possess a brownie-like texture and a soft, cream-filled center. Lastly, BUILT Krispy is a crispy mixture of premium protein sources, delivering 20 grams of protein in two rich flavors - Peanut Butter Chocolate and Mint Chocolate. With these new snacks, BUILT continues to revolutionize the protein snack market, offering diverse, delicious, and nutritious choices that can easily fit into any lifestyle. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 66% | Activity: 86% | Freshness: 16% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Personalized Protein Snacks:** There is an opportunity for manufacturers to create protein snacks that cater to specific dietary needs or preferences. - **Innovative Protein Sources:** Experimenting with unique and unconventional protein sources could lead to the development of novel protein snacks. - **Sustainable Protein Snacks:** With increasing consumer demand for sustainable food options, manufacturers can create protein snacks made from eco-friendly and ethical protein sources. ### Sectors Adopting This - **Food Manufacturing:** The food manufacturing industry can embrace the trend of protein snacks by innovating new and improved protein snack offerings. - **Health and Wellness:** With consumers focusing on healthy and nutritious options, there is potential for the health and wellness industry to create protein snacks that cater to specific health needs. - **Sport and Fitness:** The sport and fitness industry can leverage protein snacks as a way to enhance athletic performance and aid in post-workout recovery. ## Related on Trend Hunter - [Satisfying Protein Snack Products](https://www.trendhunter.com/trends/fulfil-nutrition.md) - [Protein-Forward Energy Balls](https://www.trendhunter.com/trends/the-protein-ball-co-ballsy-by-nature.md) - [Convenient Nutritional Snacks](https://www.trendhunter.com/trends/scotts-protein.md) - [Nutrient-Dense Protein Snacks](https://www.trendhunter.com/trends/vegan-snack-balls.md) - [Decadent High-Performance Snacks](https://www.trendhunter.com/trends/launches-protein-bites.md) - [Bite-Sized Protein-Packed Chocolates](https://www.trendhunter.com/trends/proteinpacked-chocolates.md) - [Gourmet High-Protein Snacks](https://www.trendhunter.com/trends/highprotein-snacks.md) - [Expansive Protein Energy Bites](https://www.trendhunter.com/trends/protein-energy-bites.md) - [Grab-and-Go Keto Snacks](https://www.trendhunter.com/trends/keto-balls.md)