# Charitable Toilet Papers This Limited Edition Tissue Helps Build Toilets for Developing Countries By Ady Floyd | Published 2015-09-18 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/built-toilets References: [luxurylaunches](http://luxurylaunches.com/home_improvement/limited-edition-toilet-paper-that-serves-a-good-cause.php) & [broadsheet.au](http://www.broadsheet.com.au/sydney/art-and-design/article/who-gives-crap-x-beci-orpin) The brand 'Who Gives a Crap' created a line of limited edition bathroom tissue that will help build toilets for developing countries. The [designer bathroom rolls](https://www.trendhunter.com/trends/design-changes-everything) aim to raise money that will go directly into the brand's fund to build toilets for those without functional or sanitary facilities. Who Gives a Crap teamed up with Melbourne designer Beci Orpin in order to design the brightly colored re-usable toilet paper wrappers that contain bathroom tissue. The beautifully designed wrappers can then be used as craft materials to design hanging mobiles, a pair of toilet roll glasses, a fortune-teller, some party balls or an envelope. In addition to [building bathroom facilities](https://www.trendhunter.com/trends/clean-bathroom-global-challenge), the money raised from these toilet paper rolls will also be used to help educate children in Timor, Papua New Guinea and Nepal about sanitation. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 72% | Activity: 85% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Charity](https://www.trendhunter.com/charity) ## Key Themes ### Key Themes Behind This Trend - **Limited Edition Toilet Papers:** Opportunity for brands to create limited edition toilet papers that raise money for charitable causes and create a unique selling point. - **Reusable Packaging:** Opportunity for brands to collaborate with designers to create reusable packaging that is both functional and aesthetically pleasing. - **Socially Conscious Consumption:** Increasing consumer demand for products that have a positive social impact, presenting an opportunity for brands to align with charitable causes. ### Where This Applies - **Toilet Paper Manufacturing:** Opportunity for toilet paper manufacturers to partner with charitable organizations to create special edition toilet papers that raise funds for specific causes. - **Packaging Design:** Opportunity for packaging designers to collaborate with brands in creating innovative and reusable packaging solutions. - **Charity and Non-profit:** Opportunity for charitable organizations to partner with brands in creative fundraising initiatives that integrate their cause into products or services. ## Related on Trend Hunter - [Festive Bamboo Tissues Papers](https://www.trendhunter.com/trends/stackatree.md) - [Toilet Paper-Branded FC Partnerships](https://www.trendhunter.com/trends/who-gives-a-crap2.md) - [Sustainable Toilet Papers](https://www.trendhunter.com/trends/asda-and-the-good-rol.md) - [Vengeful Toilet Paper Campaigns](https://www.trendhunter.com/trends/flush-your-ex.md) - [Festively Painted Toilet Paper](https://www.trendhunter.com/trends/bim-bam-boo-jingle-rolls-toilet-paper.md) - [Sustainable Toilet Paper Brands](https://www.trendhunter.com/trends/sustainable-toilet-paper.md) - [Endless Toilet Paper Rolls](https://www.trendhunter.com/trends/forevr-roll.md) - [Luxury Bamboo Toilet Papers](https://www.trendhunter.com/trends/bamboo-toilet-tissue.md) - [Reimaged Tissue Paper Constructions](https://www.trendhunter.com/trends/perfect-tear.md)