# Faux Brick Chairs Established & Sons Indoor Furniture Looks Like it Belongs Outdoors By Going Like Sixty | Published 2009-05-09 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/building-strong-furniture-faux-bricks-resembles-outdoor-seating References: [designboom](http://www.designboom.com/weblog/cat/8/view/6334/richard-woods-and-sebastian-wrong-bricks-mortar-for-established-sons-at-milan-design-week-09.html) Richard Woods and Sebastian Wrong like to play tricks with bricks. They collaborated on a series of [chairs and sofas](https://www.trendhunter.com/trends/upholstered-furniture1) for the British company Established & Sons. The furniture isn’t made of bricks and mortar; the upholstery uses a [screen printed fabric](https://www.trendhunter.com/trends/archibald-denim) giving the user a comfortable embrace rather than a brick in the behind. **Implications** - Designers are playing with the aesthetics of interior pieces to establish an element of quirkiness in the home. Thus, couches, chairs and tables are being released bearing the [oddest of inspirations](https://www.trendhunter.com/trends/atypical-chair), such as the Estavlished & Sons brick chair. This serves as a tale to other companies to ensure an element of fantasy is instilled in all products. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 35% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home) ## Key Themes ### Key Themes Behind This Trend - **Quirky Interior Pieces:** Designers are embracing odd inspirations to create unique furniture pieces. - **Screen Printed Upholstery:** Screen printed fabric is being used to provide comfort and aesthetics in furniture design. - **Fantasy-inspired Products:** Companies are being encouraged to incorporate an element of fantasy in their product designs. ### Where This Applies - **Furniture Design:** The furniture industry is embracing quirky and unique designs to cater to consumer preferences. - **Printing and Textiles:** The printing and textiles industry is seeing an increased demand for screen printed fabrics in furniture upholstery. - **Product Design:** The product design industry is encouraging companies to incorporate fantasy elements in their designs to stand out in the market. ## Related on Trend Hunter - [Brutalist Concrete Furniture](https://www.trendhunter.com/trends/brute-furniture-concept.md) - [Waste-Incorporated Chair Designs](https://www.trendhunter.com/trends/knoll-chairs.md) - [Quirky Postmodern Chairs](https://www.trendhunter.com/trends/the-ebba-armchair.md) - [Repurposed Brick Public Furniture](https://www.trendhunter.com/trends/brick-public-furniture.md) - [Sprouting Chair Designs](https://www.trendhunter.com/trends/wood-chair-on-grass.md) - [Vibrant '90s-Inspired Armchairs](https://www.trendhunter.com/trends/holloway-li.md) - [Childhood-Inspired Outdoor Chairs](https://www.trendhunter.com/trends/peace-outdoor-lounge.md) - [Toy Block-Inspired Furniture](https://www.trendhunter.com/trends/bloc-collection.md) - [Playful Outdoor Seating](https://www.trendhunter.com/trends/the-new-raw-1.md)