# Cinematic Turtle Teddies The Teenage Mutant Ninja Turtles are Now Available as Build-a-Bears By M | Published 2014-07-11 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/buildabear References: [kotaku](http://kotaku.com/i-wish-the-movie-turtles-looked-more-like-build-a-bears-1602325896) & [buildabear](http://www.buildabear.ca/) Build-a-Bear turns the iconic Teenage Mutant Ninja Turtles group into miniature cuddly bears this week to celebrate the classic [Nickelodeon](https://www.trendhunter.com/trends/teeturtle-and-nickelodeon) cartoon show. The [Build-a-Bear workshop](https://www.trendhunter.com/trends/buildabear-workshop-1) is known for offering children the chance to custom-build their very own stuffed animals. In honor of the latest live action Teenage Mutant Ninja Turtles film, Build-a-Bear teamed up with Nickelodeon to offer youngsters the chance to build their very own crime-fighting turtle toy. Children can begin by purchasing the Teenage Mutant Ninja Turtle doll for $25. From there, children can build up their masked turtle toy by adding a plush weapon, turtle shell and other vigilante accessories. These Teenage Mutant Ninja Turtle Build-a-Bears are a great way to let children customize the look of their very own toy animals. The Teenage Mutant Ninja Turtle collection is set to drop in stores this Friday. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 17% | Activity: 39% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What's Driving This Trend - **Customizable Toy Animals:** The trend of customizable toy animals allows children to personalize their toys, creating a unique and engaging play experience. - **Crossover Collaborations:** The trend of crossover collaborations between iconic brands creates excitement and novelty for consumers, increasing brand awareness and sales. - **Collectible Movie Tie-ins:** The trend of collectible movie tie-ins offers fans an opportunity to connect with their favorite characters through merchandise, promoting brand loyalty and generating additional revenue streams. ### Who This Affects Most - **Toy Manufacturing:** The toy manufacturing industry can explore the disruptive innovation opportunity of customizable toys, offering children the ability to personalize their play experience. - **Entertainment Licensing:** The entertainment licensing industry has the opportunity to leverage crossover collaborations between iconic brands, creating unique and highly marketable merchandise. - **Retail:** The retail industry can capitalize on the trend of collectible movie tie-ins by stocking and promoting merchandise that caters to fans, driving foot traffic and sales. ## Related on Trend Hunter - [Teddy Bear NFTs](https://www.trendhunter.com/trends/teddy-bear-nfts.md) - [Cartoon Turtle Figurines](https://www.trendhunter.com/trends/teljesnegyzet.md) - [Animated Turtle Clothing Collections](https://www.trendhunter.com/trends/sheins-teenage-mutant-ninja-turtles.md) - [Interactive Holiday Plush Toys](https://www.trendhunter.com/trends/bearlieve-bear.md) - [Teddy Bear Metaverses](https://www.trendhunter.com/trends/buildabear-tycoon.md) - [Adult-Targeted Plush Toys](https://www.trendhunter.com/trends/build-a-bear-after-dark.md) - [Adult-Focused Plush Toy Launches](https://www.trendhunter.com/trends/after-dark1.md) - [Animated Movie-Themed Snack Cakes](https://www.trendhunter.com/trends/teenage-mutant-ninja-turtle-cakebites.md) - [Scented Marshmallow Plushies](https://www.trendhunter.com/trends/make-your-own-peeps.md)