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# Smart Address Book Platforms
SuperPhone Helps You Build Deeper Relationships and Network Smarter

By Alyson Wyers | Published 2018-01-30 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/build-deeper-relationships
References: [techcrunch](https://techcrunch.com/2018/01/29/crm-for-sms/?ncid=rss) & [superphone.io](https://www.superphone.io/)

This [customer relationship management tool](https://www.trendhunter.com/trends/client-relationship-management) for texting helps build deeper relationships. Described as "a SalesForce for texting," SuperPhone was founded by musician Ryan Leslie.

Perfect for entertainers, entrepreneurs, sales professionals or anyone else keeping up with clients, the startup reminds you who you aren't maintaining contact with. The platform for [personal relationship management](https://www.trendhunter.com/trends/baza) helps you build deeper relationships with its [Never Lose Touch feature](https://www.trendhunter.com/trends/occasion-alerts), which will automatically 'ping' contacts to ensure the conversation continues. SuperPhone also lets you track your address book growth and organize contacts according to location, title and closeness of the relationship. The new venture is also working on adding analytics to offer further communication health insights, such as who messages who more.

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 8% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### What Makes This Trend Stand Out

- **Personal Relationship Management:** SuperPhone's Never Lose Touch feature offers a disruptive innovation opportunity for companies to create more personalized and meaningful connections with their clients.
- **Text-based Customer Relationship Management:** With SuperPhone as an example, businesses can potentially disrupt traditional customer relationship management by implementing more personalized and conversational messaging with their customers.
- **Address Book Growth Analytics:** SuperPhone's planned addition of analytics to offer communication health insights presents an opportunity for companies to track and analyze the growth of their address book and improve their customer communications strategy.

### Sectors Adopting This

- **Technology:** The rise of smart address book platforms like SuperPhone shows that technology companies can develop innovative digital platforms to help companies improve customer relationships.
- **Sales:** SuperPhone's SalesForce-like features provide an opportunity for companies to leverage texting as a more effective way to manage and strengthen relationships with their prospects and customers.
- **Entertainment:** SuperPhone's founder, musician Ryan Leslie, demonstrates how entertainers can leverage technology to manage and grow their fanbase through personal relationship management and communication improvements.

## Related on Trend Hunter

- [AI Relationship Managers](https://www.trendhunter.com/trends/better-friend-ai.md)
- [Relationship Communication Assistants](https://www.trendhunter.com/trends/touchbase1.md)
- [Strategic AI-Powered CRM](https://www.trendhunter.com/trends/smarter-connections.md)
- [Personal AI-Enabled CRM Platforms](https://www.trendhunter.com/trends/hiwork.md)
- [Friendship Management Apps](https://www.trendhunter.com/trends/sooncall.md)
- [AI Voice Outreach Tools](https://www.trendhunter.com/trends/supercalls.md)
- [AI Relationship Management](https://www.trendhunter.com/trends/pookie-ai.md)
- [Relationship Assistant Tools](https://www.trendhunter.com/trends/soulnotes.md)
- [Professional Networking Tools](https://www.trendhunter.com/trends/linkntrack.md)