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# Opulent Automotive Timepieces
This New Jacob & Co. Bugatti Chiron Tourbillon is Dazzling

By Michael Hemsworth | Published 2021-05-07 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/bugatti-chiron-tourbillon
References: [uncrate](https://uncrate.com/jacob-co-bugatti-chiron-tourbillon-baguette-black-and-orange-watch/) & [jacobandco](https://www.jacobandco.com/timepieces/bugatti-chiron-tourbillon-baguette-black-and-orange-sapphires)

The [Jacob & Co. Bugatti](https://www.trendhunter.com/trends/tourbillon-baguette) Chiron Tourbillon Baguette Black and Orange is the latest version of the namesake original timepiece from the opulent jeweler that will offer discerning wearers with an accessory unlike any others out there. The watch is powered by a [manually wound movement](https://www.trendhunter.com/trends/double-tourbillon) that is achieved using 578 components and designed to emulate the engine of the namesake supercar. The accessory has an 18K white gold case that is covered in 190 white baguette diamonds along with 6 black sapphire baguettes, 42 baguette orange sapphires and 109 baguette black sapphires.

The Jacob & Co. Bugatti Chiron Tourbillon Baguette Black and Orange maintains a design that will no doubt satisfy discerning jewelry aficionados with the price available upon request.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 78% | Activity: 57% | Freshness: 10%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury)

## Key Themes

### What Makes This Trend Stand Out

- **Opulent Automotive Timepieces:** The fusion of automobile and timepiece design presents new opportunities for luxury brands to disrupt traditional jewelry and watch markets.
- **Manually Wound Movements:** Incorporating manually wound movements in luxury watches creates opportunities for brands to differentiate themselves from traditional automatic movements while also showcasing their craftsmanship and engineering expertise.
- **Engine-inspired Designs:** Incorporating engine-inspired designs in luxury timepieces not only showcases the brand's connection to the automotive industry, but also presents an opportunity for them to disrupt traditional watch design with unique and innovative concepts.

### Sectors Adopting This

- **Luxury Jewelry:** Luxury jewelers can expand their offerings by incorporating timepiece design elements, such as manually wound movements and unique designs, into their collections, presenting opportunities for differentiation and new revenue streams.
- **Luxury Watchmaking:** Luxury watchmakers can further innovate by incorporating engine-inspired design elements and unique features such as manually wound movements into their collections, presenting opportunities to stand out among a crowded market of traditional automatic timepieces.
- **Automotive:** Luxury carmakers can collaborate with jewelers and watchmakers to create limited edition timepieces with design inspiration drawn from their iconic vehicles, presenting opportunities for unique brand collaborations and increased exposure among luxury enthusiasts.

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