# Protein-Packed Oat Puffs B-Sides Crunch Puffs Come in Three Flavors By Michael Hemsworth | Published 2025-03-24 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/bsides-crunch-puffs References: [snackandbakery](https://www.snackandbakery.com/articles/113312-b-sides-introduces-upcycled-crunch-puffs) & [enjoybsides](https://www.enjoybsides.com/collections/crunch-puffs)  B-Sides Crunch Puffs are a sustainable food product crafted with upcycled ingredients in the spotlight to help combat against the issue of food waste in a decidedly delicious way. The snack product consists of [crispy puffs](https://www.trendhunter.com/trends/genius-gourmet-protein-puffs) crafted out of [upcycled oats](https://www.trendhunter.com/trends/pop-oats) that are sourced from the oat milk production industry and paired with ample flavoring to give them a crunchy yet tasty profile. The product features 10-grams of [plant-based protein](https://www.trendhunter.com/trends/utopea-ah) in each serving, while also featuring a free-from recipe that's soy-free, dairy-free and also free from the top nine allergens. The B-Sides Crunch Puffs come in three flavors including Ranch, Cheddar and Jalapeño, and were created by Founder Yousuf Ahmed who was inspired by a WASTED pop-up dinner hosted by Dan Barber. Image Credit: B-Sides ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 80% | Activity: 90% | Freshness: 38% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Upcycled Food Products:** The use of upcycled ingredients in food products addresses sustainability and food waste challenges, appealing to eco-conscious consumers. - **Plant-based Protein Snacks:** Snacks enhanced with plant-based proteins provide healthier alternatives that align with the growing demand for vegan and vegetarian options. - **Allergen-free Foods:** Creating food products free from common allergens opens up new markets for consumers with dietary restrictions, ensuring safety and inclusivity in food choices. ### Where This Applies - **Sustainable Food Industry:** The sustainable food sector is leveraging upcycled ingredients to minimize waste and promote ecological balance. - **Plant-based Food Sector:** This industry continues to expand rapidly as consumers seek nutritious, plant-based alternatives to traditional animal proteins. - **Free-from Foods Market:** The allergen-free food industry caters to an increasing number of consumers with specific dietary requirements, driving innovation in food safety and inclusivity. ## Related on Trend Hunter - [Puffed Plant-Based Snack Products](https://www.trendhunter.com/trends/harvest-snaps-crunchy-puffs.md) - [Cruciferous Snack Puffs](https://www.trendhunter.com/trends/baked-puffs.md) - [Plant-Based Protein Crisps](https://www.trendhunter.com/trends/upcycled-food.md) - [Grass-Fed Beef Puffs](https://www.trendhunter.com/trends/buffs.md) - [Puffed Veggie-Packed Snack Products](https://www.trendhunter.com/trends/caulipuffs.md) - [Protein-Packed Puff Snacks](https://www.trendhunter.com/trends/the-south-shore-puff-snacks.md) - [Bean-Based Puff Snacks](https://www.trendhunter.com/trends/remix-snacks-beanies.md) - [Fiber-Rich Puffed Protein Snacks](https://www.trendhunter.com/trends/profusion-protein-puffs.md) - [Puffy Plant-Based Snacks](https://www.trendhunter.com/trends/peatos-puffs.md)