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# Timeless Plaid Shirt Jackets
Dynamite Recently Launched the Understated Brushed Shirt Jacket

By Grace Mahas | Published 2020-03-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/brushed-shirt-jacket
References: [dynamiteclothing](https://www.dynamiteclothing.com/ca/brushed-shirt-jacket/p/100055838) & [instagram](https://www.instagram.com/p/B9o7aDWnPUa/)

With the spring season finally upon, Montreal-based women's apparel retailer, [Dynamite](https://www.trendhunter.com/trends/dynamites-2023-holiday-collection), recently unveiled the new understated Brushed Shirt Jacket. This timeless shirt jacket boasts a soft and cozy feel and will soon become a staple in the modern women's wardrobe.

The Dynamite Brushed Shirt Jacket features a relaxed, oversized fit with a collar and large buttons, making it great for both [casual wear and workwear](https://www.trendhunter.com/trends/nike-life-fullzip-unlined-jacket) alike. Consumers can easily add layers to the jacket including hoodies and plaid or pair it with an [outer jacket](https://www.trendhunter.com/trends/relwen-sailcloth-tanker-jacket) for additional warmth.

The dynamic Brushed Shirt Jacket is available in a black, white, and grey colorway and is available to purchase both online and in-store for $55.97 CAD.

Image Credit: Dynamite

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 20% | Activity: 4% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Key Themes Behind This Trend

- **Timeless Plaid Shirt Jackets:** Plaid shirt jackets are becoming a staple in modern women’s wardrobe, creating opportunities for apparel retailers to cater to consumer demand.
- **Oversized Fits:** Oversized fits are in, providing retailers with an opportunity to create comfortable yet stylish clothing.
- **Layering:** Layering clothing is popular and offering versatile pieces that can be layered gives retailers an opportunity to appeal to consumers.

### Where This Applies

- **Apparel Retail:** Clothing retailers can take advantage of the rising demand for timeless plaid shirt jackets by incorporating them into their selection.
- **Women's Fashion:** Women's fashion retailers can cater to the trend of oversized fits and layering by introducing clothing that combines both elements.
- **E-commerce:** E-commerce platforms can offer a convenient shopping experience for those interested in purchasing these trendy brushed shirt jackets.

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