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# Sweet Pizza Crust Ice Creams
Bruno Pizza is Serving Up Ice Cream Made with Actual Pizza Crust

By Katherine Pendrill | Published 2018-05-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/bruno-pizza
References: [thedailymeal](https://www.thedailymeal.com/eat/pizza-crust-ice-cream/050318) & [instagram](https://www.instagram.com/p/BhdHZa-BClU/?taken-by=brunopizzanyc)

Some people live for the last bite of pizza crust and now there is a way to savor that flavor even longer thanks to [Bruno Pizza's](https://www.trendhunter.com/trends/burrella) latest creation. However, this New York City-based pizzeria is not just churning out a new pie with a specialty crust. Instead, the restaurant has debuted a sweet dessert made with doughy and crispy pizza crusts.

Just as the name suggests, Bruno Pizza's new Pizza Dough Ice Cream is a sweet treat made with actual pizza crusts. To create the unusual dessert, owner Demian Repucci starts with organic wheat from a farm in Ithaca, New York. The wheat is then ground down into flour in Bruno’s basement mill to create plain dough, which is then baked in a wood oven, ripped apart, toasted, and charred before it is thrown into ice cream.

While the toasty scoop can be enjoyed in a bowl, customers can also enjoy the ice cream on top of a [sweet cinnamon-sugar pizza](https://www.trendhunter.com/trends/peeps-pizzert).

Image Credit: *Bruno Pizza.*

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 54% | Activity: 36% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Sweet Pizza Crust Desserts:** Incorporating pizza crust into desserts presents an opportunity for restaurants and pastry chefs to offer unique and unexpected flavor combinations.
- **Organic Local Ingredients:** Using locally sourced organic wheat from a nearby farm presents an opportunity for bakeries and restaurants to promote sustainability and community involvement.
- **Basement Milling:** In-house basement milling of flour offers bakeries the opportunity to control the quality, freshness and flavor of their dough and flour.

### Industries Being Reshaped

- **Ice Cream Industry:** Incorporating unexpected and unique flavors, like pizza crust, into ice cream presents opportunities for innovation and differentiation in the competitive ice cream market.
- **Bakery Industry:** Using local, organic ingredients like wheat and in-house flour milling processes can help bakeries stand out in a crowded market by focusing on health, sustainability, and transparency.
- **Restaurant Industry:** Incorporating unique and unusual ingredients, like pizza crust, into desserts can help restaurants differentiate themselves and create interest among customers looking for new and unusual menu items.

## Related on Trend Hunter

- [Dipping-Friendly Ice Cream Pizzas](https://www.trendhunter.com/trends/ice-cream-fondue-pizza.md)
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- [Savory Ice Cream Sandwiches](https://www.trendhunter.com/trends/savory-ice-cream-sandwich.md)
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- [Ice Cream Pizza Partnerships](https://www.trendhunter.com/trends/giordanos-and-the-original-rainbow-cone.md)
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