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# Egg-Topped Brunch Burgers
Sonic's New Brunch Burger Makes It Easier to Enjoy Brunch on the Go

By Katherine Pendrill | Published 2019-03-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/brunch-burger
References: [chewboom](https://www.chewboom.com/2019/03/04/sonic-introduces-new-brunch-burger-adds-cherry-limeade-mimosa/) & [fresnobee](https://www.fresnobee.com/living/food-drink/bethany-clough/article227086359.html)

With its new Brunch Burger, [Sonic](https://www.trendhunter.com/trends/pretzel-bacon-smasher) is proving that Sunday brunch doesn't need to be an all-day affair.

For those who would prefer to enjoy brunch on the go (instead of standing in line for an hour), Sonic has created a glorious fast food mashup known as the Brunch Burger. The burger consists of a bakery-soft [brioche bun](https://www.trendhunter.com/trends/bbq-bacon-burger) topped with a beef patty, melted cheese, slices of fresh tomato, [crispy bacon](https://www.trendhunter.com/trends/bacon-stack-smash), and a fried egg. The burger is then served with a side of tater tots for a clever take on hashbrowns.

If the Brunch Burger sounds a little light for your mid-morning appetite, Sonic is also offering a Bigger Brunch Burger featuring double the beef.

Image Credit: *Sonic.*

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 8% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Fast Food Mashups:** Opportunity for fast food chains to create innovative menu items by combining different cuisines or flavors.
- **Convenient Brunch Options:** Demand for on-the-go brunch options that allow people to enjoy a brunch experience without the time commitment.
- **Upscaled Fast Food:** Growing trend of fast food chains offering more upscale and indulgent menu items to appeal to a wider customer base.

### Industries Being Reshaped

- **Fast Food:** The fast food industry can capitalize on the trend of fast food mashups to create unique and crave-worthy menu items.
- **Food Delivery:** Opportunity for food delivery services to partner with fast food chains to offer convenient brunch options that can be delivered to consumers' doorsteps.
- **Casual Dining:** Casual dining restaurants can adapt their brunch menus to offer more indulgent and on-the-go options, catering to the demand for convenient brunch experiences.

## Related on Trend Hunter

- [Plant-Based Brunch Burgers](https://www.trendhunter.com/trends/the-brunch-burger.md)
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- [All-in-One Breakfast Burgers](https://www.trendhunter.com/trends/cracker-barrel-breakfast-burger.md)
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- [Buttery Bacon-Filled Burgers](https://www.trendhunter.com/trends/steak-butter-bacon-cheeseburger.md)
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- [Double-Stacked Bacon Burgers](https://www.trendhunter.com/trends/cheesy-bacon-double-stack.md)
- [QSR Breakfast Burgers](https://www.trendhunter.com/trends/whataburger-breakfast-burger.md)