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# Rainbow Brownie Cereals
Little Debbie Cosmic Brownies Cereal Mashes Up Nostalgic Favorites

By Laura McQuarrie | Published 2021-05-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/brownies-cereal
References: [prnewswire](https://www.prnewswire.com/news-releases/two-stars-align-in-new-kelloggs-little-debbie-cosmic-brownies-cereal-301299278.html)

One of the newest creations from Kellogg's is the Little Debbie Cosmic Brownies Cereal, which turns a beloved childhood treat into a satisfying breakfast cereal. The cereal pieces themselves are small, square and crispy, and they are modeled after brownies that are topped with colorful rainbow sprinkles.

As a breakfast treat, the sweet cereal promises nostalgia with every spoonful but the cereal also has the potential to be enjoyed dry, straight out of the box as a snack. Appealing to fans of cereal and brownies alike, Kellogg's Little Debbie Cosmic Brownies Cereal invites people of all ages to enjoy a favorite treat in a fun new way, for breakfast and other eating occasions beyond.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 23% | Activity: 71% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Nostalgic Cereal:** Opportunities for creating new cereals inspired by nostalgic food and drinks.
- **Hybrid Snacks:** Potential for combining different snack formats to create unique hybrid products.
- **Colorful Treats:** Innovative designs and colors applied to classic treats can create exciting new products in the snack industry.

### Who This Affects Most

- **Cereal Industry:** Opportunities in the cereal industry to expand product development by incorporating nostalgic treats into breakfast foods.
- **Snack Industry:** Opportunities for creating new snack products by hybridizing classic treats for on-the-go consumption.
- **Confectionery Industry:** Opportunities for the confectionery industry to leverage colorful and creative designs to create new products with wide appeal.

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