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# Hipster Hobbit Cartoons
The Broship of the Rings Puts a Contemporary Spin on Classic Characters

By Meghan Young | Published 2011-06-26 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/broship-of-the-rings
References: [neatorama](http://www.neatorama.com/2011/06/24/the-hipster-of-the-rings/) & [gingerhaze.tumblr](http://gingerhaze.tumblr.com/tagged/the)

The Broship of the Rings of a contemporary spin on classic literary characters. In fact, it turns these innocent, lovable and even lazy hobbits into trend-loving hipsters. Considering that everything 'Lord of the Rings' has been considered pop culture for some time now, this is definitely an appropriate adaptation.

Illustrated by cartoonist Noelle Stevenson, the Broship of the Rings are endearing, funny and incredibly clever. Rife with great one-liners, Stevenson's modernized literary characters are seen saying things like, "Never did hear of a hipster before" and "I'm telling you bro...chicks can't resist my 'Horn of Gondor.'"

Started about a month ago, the Broship of the Rings has already gained quite the following. With a new addition more than twice a week, Stevenson has created a series that addresses the heart of a hipster in a playful way.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 87% | Activity: 81% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Contemporary Literary Adaptations:** Disruptive innovation opportunity: Creating modernized versions of classic literary characters to resonate with current trends and audiences.
- **Pop Culture Mashups:** Disruptive innovation opportunity: Combining elements from different popular cultures to create a fresh and unique spin on familiar characters.
- **Humorous Character Reinterpretations:** Disruptive innovation opportunity: Developing comical and relatable versions of beloved characters to appeal to humor-loving audiences.

### Industries Being Reshaped

- **Animation and Illustration:** Disruptive innovation opportunity: Using innovative art styles and techniques to bring new life to well-known literary characters.
- **Entertainment and Media:** Disruptive innovation opportunity: Expanding on popular culture references to create engaging and entertaining content for audiences.
- **Merchandising and Licensing:** Disruptive innovation opportunity: Capitalizing on the popularity of cross-cultural mashups to create unique merchandise and licensing opportunities.

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