# Male-Centric Gift Baskets Broquets Pack Everything a Macho Guy Would Want into a Care Package By Michael Hemsworth | Published 2013-06-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/broquets References: [dudeiwantthat](http://www.dudeiwantthat.com/gear/novelty/broquets.asp) & [broquet.co](http://www.broquet.co/collections/all) We've been seeing a few instances of [manly gift baskets](https://www.trendhunter.com/trends/handsomer-for-the-holidays) popping up here and there, and the latest on the scene is Broquets, which offers guys a care package of items that they'll actually be able to put to good use. A combination of the words 'bro' and 'bouquet', Broquets are essentially marketed as flowers for the guy in your life and includes such options as 'The Kentucky Straight, a [Bourbon Confectionery](https://www.trendhunter.com/trends/gift-set-for-bourbon-lovers)' or even 'The All-Nighter, Hangover First-Aid Kit.' Broquets are a great idea for [Father's Day](https://www.trendhunter.com/trends/fathers-day-collections), a birthday or even an anniversary because they cut to the chase and provide a bit of tongue-in-cheek humor with useful stuff to boot. Check out the [Broquets website](http://www.broquet.co/collections/all) for a complete listing of all the bro-tastic baskets they offer. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 40% | Activity: 74% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Manly Gift Baskets:** Creating gift baskets specifically targeted towards men, filling them with practical items they would enjoy. - **Tongue-in-cheek Humor:** Using clever and humorous marketing strategies to appeal to a male audience. - **Broquets:** The rise of specialized gift packages for men, offering a unique twist on traditional gift-giving. ### Industries Being Reshaped - **Gift and Specialty Retail:** Opportunity for retailers to create and market specialized gift baskets for men, capitalizing on the growing demand for unique and practical gifts. - **E-commerce:** Online platforms can cater to the increasing trend of manly gift baskets by providing a wide selection of themed packages for male recipients. - **Event Planning and Gifting Services:** Companies can incorporate manly gift baskets as part of their event planning and gifting services, offering a fun and unique option for special occasions. ## Related on Trend Hunter - [Seductive Valentine’s Day Bouquets](https://www.trendhunter.com/trends/dr-squatch-x-trojan.md) - [DIY Bagel Bouquets](https://www.trendhunter.com/trends/bagel-bouquet.md) - [Flower-Infused Pale Ales](https://www.trendhunter.com/trends/blokequet.md) - [Protein Bar Bouquets](https://www.trendhunter.com/trends/gift-for-gym-lovers.md) - [Alcohol-Themed Gift Bundles](https://www.trendhunter.com/trends/bourbon-lovers-gift-set.md) - [Boozy Essentials Kits](https://www.trendhunter.com/trends/beer-lovers-gift-set.md) - [Fried Chicken Bouquets](https://www.trendhunter.com/trends/kentucky-fried-buckquet.md) - [Father's Day Grooming Gifts](https://www.trendhunter.com/trends/the-well-groomed-essentials.md) - [Luxurious Men's Grooming Gift Sets](https://www.trendhunter.com/trends/luxurious-mens-grooming-gift-sets.md)