# Technological Mishap Pranks The Broken iMac Prank Takes Scary Jokes to the Next Level By Jennifer Gosnell | Published 2012-08-30 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/broken-imac-prank References: [laughingsquid](http://laughingsquid.com/pranksters-randomly-dropping-and-breaking-imacs-in-public/) & [youtube](http://www.youtube.com/watch?feature=player_embedded&v=tmJJoQOAKvw) The Broken iMac Prank takes technological jokes to the next level. When supposed [Mac](https://www.trendhunter.com/trends/Mac-OS) buyers walk out of the [Apple](https://www.trendhunter.com/trends/prank-pack) store proudly displaying their [brand new iMac purchase](https://www.trendhunter.com/trends/apple-imac-with-m4), they promptly drop the box, smashing all that's inside. As onlookers freak out and act surprised, the prank is definitely a win for those planning it. What is actually inside the box is unknown, but viewers can be certain they weren't smashing a $1,000 purchase over and over again. The Broken iMac Prank definitely works on freaking out bypassers around them with the idea that they have just broken a pricey piece of technology. One of the pranksters even takes it so far as to blame an onlooker for being the cause of the destruction. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 4% | Activity: 20% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Pranks](https://www.trendhunter.com/pranks) ## Key Themes ### What's Driving This Trend - **Technology Pranks:** Pranks involving technology are becoming increasingly popular, providing opportunities for creative and innovative ventures. - **Viral Marketing Pranks:** Humorous and outrageous pranks that go viral have proven to be a successful marketing strategy in capturing audience attention. - **Interactive Social Media Pranks:** Social media platforms such as TikTok and Instagram have given rise to interactive pranks that are shareable, leading to increased engagement and reach. ### Who This Affects Most - **Marketing and Advertising:** Marketing and advertising agencies can capitalize on the success of viral pranks by strategizing and producing their own unique and entertaining campaigns. - **Entertainment and Media:** Entertainment and media companies can use interactive and humorous pranks on social media platforms to generate excitement and increase audience engagement. - **Technology and Electronics Retail:** Technology and electronics stores can create prank-inspired installations or in-store experiences to enhance the customer experience and generate brand awareness. ## Related on Trend Hunter - [Sensorial Horror-Inspired Hard Ciders](https://www.trendhunter.com/trends/prank-pack.md) - [Gag-Turned-Reality Devices](https://www.trendhunter.com/trends/touch-grass.md) - [Interactive Prank Tools](https://www.trendhunter.com/trends/scratch-reveal.md) - [Mobile Device Durability Ads](https://www.trendhunter.com/trends/apple-trust-issues.md) - [Computer-Supported Artful Benches](https://www.trendhunter.com/trends/mac-pro-bench.md) - [Invisible Furniture Capsules](https://www.trendhunter.com/trends/invsbal.md) - [Nostalgic Desktop Computer Designs](https://www.trendhunter.com/trends/macintosh-computer-concept.md) - [Interactive E-Waste Billboards](https://www.trendhunter.com/trends/cash-for-trash.md) - [Short Film-Inspired Ads](https://www.trendhunter.com/trends/the-underdogs.md)