# Premium Cannabis Strains Tilray Brands Expands Its Broken Coast Line with Platinum Pavé By Kalin Ned | Published 2024-11-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/broken-coasts References: [globenewswire](https://www.globenewswire.com/news-release/2024/11/26/2987344/0/en/The-Broken-Coast-Difference-Tilray-Brands-Broken-Coast-Craft-Cannabis-Introduces-New-Premium-Strain-Platinum-Pav%C3%A9.html)  Tilray Brands has expanded its Broken Coast craft cannabis portfolio with the introduction of Platinum Pavé, a premium small-batch indica strain. Grown at the brand’s advanced facility on Vancouver Island, this strain exemplifies meticulous cultivation techniques — including cold curing and detailed inspections — to produce a high-quality product. Platinum Pavé represents Broken Coast’s continued focus on delivering artisanal strains developed through careful phenohunting and refined production methods. With a rich terpene profile and high THC content, Platinum Pavé is crafted for relaxation and social enjoyment. Its combination of earthy, sweet, and diesel-like aromas enhances its appeal to cannabis enthusiasts seeking distinctive and potent options. The strain’s availability in various formats, from whole flower to pre-rolls, ensures flexibility for different preferences. Image Credit: Tilray Brands ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 43% | Activity: 48% | Freshness: 31% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Artisanal Cannabis Strains:** The rise of artisanal cannabis strains highlights a shift towards carefully curated and uniquely cultivated products for refined consumer tastes. - **Cold Curing Techniques:** Cold curing techniques in cannabis cultivation are gaining popularity for their ability to enhance flavor profiles and maintain the integrity of the product. - **Small-batch Production:** Small-batch production in the cannabis industry emphasizes quality control and exclusivity, appealing to consumers seeking premium experiences. ### Sectors Adopting This - **Cannabis:** The cannabis industry is evolving with specialized cultivation practices that cater to a growing demand for high-quality and distinctive strains. - **Craft Agriculture:** Craft agriculture is gaining traction as consumers seek products cultivated with artisanal techniques and meticulous care. - **Luxury Goods:** The intersection of cannabis and luxury goods is expanding, with premium, small-batch strains offering unique selling points for discerning customers. ## Related on Trend Hunter - [Premium Cannabis Tasting Platters](https://www.trendhunter.com/trends/cognscente-craft-tasting-flight.md) - [Expanded Cannabis Lineups](https://www.trendhunter.com/trends/rose-lifescience.md) - [Trial Cannabis Strain Programs](https://www.trendhunter.com/trends/trial-cannabis.md) - [Premium Dried Cannabis Flower](https://www.trendhunter.com/trends/premium-dried-cannabis-flower.md) - [Revamped Cannabis Pre-Rolls](https://www.trendhunter.com/trends/redecan.md) - [Cannabis Product Expansions](https://www.trendhunter.com/trends/canopy-growth.md) - [Premium Cannabis Flower](https://www.trendhunter.com/trends/premium-cannabis-flower.md) - [Curated Cannabis Sampling Experience](https://www.trendhunter.com/trends/cannabis-sampling.md) - [Liquid Diamond-Infused Pre-Rolls](https://www.trendhunter.com/trends/innovative-cannabis-prerolls.md)