# Protective Broad Spectrum Primers
Smashbox Canada Relaunches Iconic Photo Finish Primer Collection

By Kalin Ned | Published 2026-06-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/broad-spectrum-primer
References: [newswire](https://www.newswire.ca/news-releases/smashbox-canada-relaunches-iconic-photo-finish-primers-with-new-invisible-spf-45-primer-890506995.html)

![Protective Broad Spectrum Primers](https://cdn.trendhunterstatic.com/thumbs/617/broad-spectrum-primer.jpeg)

Smashbox Canada has relaunched its iconic Photo Finish primer collection with refreshed packaging, an updated focus on long-wear makeup, and the introduction of a new product called the Photo Finish Invisible SPF 45 Broad Spectrum Prime.

The Photo Finish Invisible SPF 45 Broad Spectrum Prime is sure to capture the attention of individuals looking for multitasking products. It combines sun protection with skin-smoothing and makeup-extending benefits. This addition to the line is formulated to be completely transparent on all skin tones, which is important for those who need to deal with white cast residues upon application.

Smashbox Canada's underlying philosophy is that primer serves as an essential step in one's skincare routine. The brand has reinforced its relaunch with sampling initiatives and a partnership with Shoppers Drug Mart.

Image Credit: Smashbox Canada