# Cotton Candy Ads Britney Spears Looks Sweet as Barbie in Candies for Kohl's Ads By Ayman | Published 2009-04-01 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/britney-spears-barbie-candies References: [justjared.buzznet](http://justjared.buzznet.com/2009/04/01/britney-spears-is-candies-cute/) & [candies](http://www.candies.com/) With the train-wreck days way behind her, Britney Spears looks like a Barbie doll in the new Spring 2009 [Candie’s ad campaign](https://www.trendhunter.com/trends/skittles-obsessed). Flaunting a fit body and a happy attitude, Britney Spears has once again reclaimed the [teen idol image](https://www.trendhunter.com/trends/kate-spade-x-madison-beer) the world loved her for. “I had so much fun shooting the Candies for Kohl’s campaign,” said Britney Spears. “My favorite set-up was against the [gigantic wall of pink cotton candy](https://www.trendhunter.com/trends/kit-kat-cotton-candy).” Check out the Britney Spears Candie's commercial video above. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 87% | Activity: 99% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celebs](https://www.trendhunter.com/celebs) ## Key Themes ### What's Driving This Trend - **Celebrity Endorsements:** Opportunity for brands to leverage popular celebrities to promote their products and reach a wider audience. - **Nostalgia Marketing:** Opportunity to tap into consumers' love for iconic figures like Barbie and create a sense of familiarity and emotional connection with the brand. - **Body Positivity:** Opportunity for brands to embrace diversity and promote body positivity through inclusive advertising campaigns. ### Who This Affects Most - **Fashion Retail:** Disruptive innovation opportunity: Collaborate with celebrities to create exclusive fashion lines and attract a larger customer base. - **Advertising:** Disruptive innovation opportunity: Explore new ways to incorporate nostalgia and iconic figures into advertising strategies to evoke strong emotional responses from consumers. - **Beauty & Personal Care:** Disruptive innovation opportunity: Develop inclusive marketing campaigns that celebrate diverse body types and promote self-acceptance and confidence. ## Related on Trend Hunter - [Nostalgic Fragrance Campaigns](https://www.trendhunter.com/trends/iconic-90s-looks.md) - [Fashion Doll Sodas](https://www.trendhunter.com/trends/olipop-x-barbie.md) - [Exclusive Toy-Inspired Candy Bars](https://www.trendhunter.com/trends/barbie-chocolate-bars.md) - [Sparkling Candy Beverages](https://www.trendhunter.com/trends/candy-can.md) - [Cotton Candy Cookie Products](https://www.trendhunter.com/trends/mcvities-iced-gems-candy-floss.md) - [Festive Candy-Inspired Undergarments](https://www.trendhunter.com/trends/stripe-stare-candy-cane-collection.md) - [2000s-Inspired Frozen Treats](https://www.trendhunter.com/trends/dairy-queen-and-ashlee-simpsonross.md) - [Movie-Inspired Ice Cream Cakes](https://www.trendhunter.com/trends/best-cake-ever.md) - [Doll-Inspired Pink Lemonades](https://www.trendhunter.com/trends/swoon-2.md)