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# Game Console Film Premieres
This British Indie Film is the First to Launch on Xbox

By Andrew Sztein | Published 2013-03-07 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/british-indie-film
References: [laughingsquid](http://laughingsquid.com/pulp-the-first-film-to-premiere-exclusively-on-xbox/) & [pulpthemovie](http://www.pulpthemovie.com/)

Lest you think that Xbox Live is only for Call of Duty playing and downloading games, here’s a British indie film that will change your perception of the online service.

‘Pulp: The Movie’ is the first film that has its premiere exclusively on a game console’s online service, lending a lot of credence to the service as an entire entertainment package that goes beyond gaming.

The British indie film deals with a plot similar to that of Superbad; a group of nerds, including a comic book writer, get embroiled in a plot larger than any of them when they’re recruited by police to help stop a money laundering scheme. If the trailer is anything to go by, there’s plenty of dry British wit and ribald humor to be found throughout. Anyone with an [Xbox Live account](https://www.trendhunter.com/trends/xcloud-game-library) can check out the movie, which isn’t available anywhere else yet.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 11% | Activity: 41% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What Makes This Trend Stand Out

- **Gaming-entertainment Convergence:** The premiere of 'Pulp: The Movie' on Xbox Live showcases the trend of game consoles expanding into the realm of entertainment content.
- **Exclusive Online Premieres:** The exclusive premiere of 'Pulp: The Movie' on Xbox Live highlights the trend of films debuting on digital platforms before traditional theaters.
- **Indie Films on Gaming Platforms:** The release of 'Pulp: The Movie' on Xbox Live demonstrates the trend of independent films leveraging gaming platforms for distribution.

### Sectors Adopting This

- **Film Distribution:** The exclusive online premiere of 'Pulp: The Movie' on Xbox Live presents opportunities for film distribution companies to explore digital platforms as a viable channel for movie releases.
- **Gaming Entertainment:** The convergence of gaming and entertainment, exemplified by the premiere of 'Pulp: The Movie' on Xbox Live, presents opportunities for companies operating in the gaming entertainment industry to offer a diverse range of content.
- **Digital Streaming Platforms:** The emergence of indie films being released on gaming platforms, like 'Pulp: The Movie' on Xbox Live, highlights the potential for digital streaming platforms to expand their catalog and attract new audiences.

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