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# DIY Inspiration Posters
The Brit & Co. Real Life Pinterest Board Replicates the Online Network

By Sarah Nazim | Published 2012-08-20 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/brit-co-real-life-pinterest
References: [brit.co](http://www.brit.co/how-to-use-clipboards-to-create-a-real-life-pinterest-board/) & [facebook](https://www.facebook.com/britandco)

The Brit & Co. real life [Pinterest](https://www.trendhunter.com/trends/primark-3) board is a great way to draw inspiration or to [stay organized with one's tasks](https://www.trendhunter.com/trends/the-freeboard-app). This versatile project can even be used to display one's photography or art work.

Pinterest is a popular social network that allows anyone to share their favorite items, whether it be recipes, clothing, makeup or even home decor. The site's popularity has grown exponentially, and has struck a chord with the female audience in particular.

Brit & Co. is a lifestyle brand founded by Brit Morin who is always on the look out for simple and creative ideas that are ideal for anyone to do, even those with minimal cooking or art skills. This modern display can be created in just a few simple steps. The materials needed include clipboards, acrylic paint, nails and some mounting tape.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 100% | Activity: 86% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy)

## Key Themes

### What Makes This Trend Stand Out

- **Real Life Pinterest Boards:** Creating physical displays of online inspiration to stay organized and motivated.
- **DIY Home Decor:** Taking simple materials and turning them into personalized and trendy design elements.
- **Social Media-inspired DIY Projects:** Incorporating social media platforms into DIY projects for unique and personal displays.

### Sectors Adopting This

- **Home Decor:** Opportunities for companies to offer DIY home decor materials and supplies to consumers.
- **Social Media Marketing:** Opportunities for brands to utilize social media-inspired DIY projects as a way to connect with consumers.
- **Arts and Crafts:** Opportunities for art and hobby supply stores to feature materials and tutorials for real-life Pinterest board projects.

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