# Charcoal-Infused Scalp Serums Briogeo's Scalp Revival Treatment Aims to Detoxify and Hydrate By Mishal Omar | Published 2017-06-27 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/briogeo References: [sephora](http://www.sephora.com/scalp-revival-charcoal-tea-tree-scalp-treatment-P418506) & [briogeohair](https://briogeohair.com/) The hair care brand [Briogeo](https://www.trendhunter.com/trends/dandruff-relief) offers a new product in the form of a Scalp Revival Treatment, which offers a range of ingredients that aim to help various scalp issues, and generally enhance the appearance of hair. The [scalp treatment](https://www.trendhunter.com/trends/scalp-solutions) is suitable for any hair type, from straight to tightly coiled hair. It contains activated charcoal, peppermint and spearmint oils, witch hazel, and tea tree oil – all of which come together to offer antiseptic and healing properties, as well as reduce irritation and inflammation in the scalp. The product also contains aloe, which hydrates the scalp. Briogeo's Scalp Revival Charcoal + Tea Tree Scalp Treatment is well-suited for those seeking to detoxify and moisturize their scalp and hair. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 75% | Activity: 77% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Scalp Detoxification:** Opportunity for creating innovative scalp treatment products with detoxifying and hydrating ingredients. - **Natural Antiseptics:** Growing trend towards using natural antiseptic ingredients in scalp and hair care products. - **Inclusive Hair Care:** Opportunity for developing scalp treatment products suitable for a diverse range of hair types and textures. ### Who This Affects Most - **Hair Care:** Hair care industry can capitalize on the trend towards scalp detoxification and use of natural antiseptics in their products. - **Beauty:** The beauty industry can embrace the trend towards inclusive hair care by creating scalp treatment products that cater to diverse hair types and textures. - **Wellness:** Opportunity for wellness industry to develop scalp treatment products with natural, hydrating ingredients that promote scalp health. ## Related on Trend Hunter - [Dandruff Relief Haircare Systems](https://www.trendhunter.com/trends/dandruff-relief.md) - [Scalp-Nourishing Hair Capsules](https://www.trendhunter.com/trends/briogeo-1.md) - [Nourishing Scalp Repair Kits](https://www.trendhunter.com/trends/briogeo-scalp-saviors.md) - [Two-In-One Scalp Detox Treatments](https://www.trendhunter.com/trends/scalp-detox-scrub.md) - [Skin-Caring Scalp Masks](https://www.trendhunter.com/trends/detox-scalp-mask.md) - [Charcoal Dry Shampoos](https://www.trendhunter.com/trends/charcoal-biotin-dry-shampoo.md) - [Cleansing Scalp Treatments](https://www.trendhunter.com/trends/hair-renew.md) - [Scalp-Healing Hair Travel Kits](https://www.trendhunter.com/trends/hair-travel-kit.md) - [Strengthening Scalp Health Oils](https://www.trendhunter.com/trends/rosemary-prewash-oil.md)