# Gluten-Free Sweet Rolls Canyon Bakehouse Has Just Launched Gluten-free Brioche-style Sweet Rolls By Katherine Pendrill | Published 2022-05-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/briochestyle-sweet-rolls References: [finance.yahoo](https://finance.yahoo.com/news/canyon-bakehouse-gluten-free-launches-170000886.html)  Gluten-free consumers now have a new way to enjoy sweet breads like Brioche with the launch of [Canyon Bakehouse's](https://www.trendhunter.com/trends/canyon-speedmax-aeroid) new brioche-Style Sweet Rolls. Available nationwide as of May 2022, Canyon Bakehouse Brioche-Style Sweet Rolls are light and fluffy rolls that boast a slightly sweet flavor profile. But while the new rolls taste just like brioche, they are made without dairy or gluten. As Danielle Benjamin, Brand Manager for Canyon Bakehouse, explains, "Brioche rolls are increasingly popular in the specialty bread category, yet [gluten-free options](https://www.trendhunter.com/trends/dr-schr-breads) have been absent. We wanted to offer the delicious versatility of a classic brioche roll, but without the wheat flour or butter, which are two primary ingredients in traditional [brioche rolls](https://www.trendhunter.com/trends/pepperidge-farm-swirl-caramel-brioche)." As if that weren't exciting enough, each roll also boasts two grams of protein and contains no trans fats or saturated fats. ## Trend Insights (Trend Hunter) - Score: 0.5/10 - Popularity: 1% | Activity: 1% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Gluten-free Bakery Products:** Opportunity to innovate by developing more gluten-free bakery products that taste like the traditional versions. - **Healthy Sweet Treats:** Opportunity to innovate by exploring the demand for healthy sweet treats and launching products that cater to this market niche. - **Alternative Ingredient Bread:** Opportunity to innovate by exploring alternative ingredients for bread that cater to various dietary needs and restrictions. ### Sectors Adopting This - **Bakery:** Bakery businesses can innovate and expand their gluten-free offerings to satisfy the growing demand for gluten-free bakery products. - **Health Food:** With the increased demand for healthy food products, the health food industry can capitalize on this opportunity by introducing healthy sweet treats that cater to specific dietary needs. - **Alternative Ingredients:** The alternative ingredients industry can innovate by developing new non-gluten alternatives to wheat flour that can be used in bread and bakery products. ## Related on Trend Hunter - [Gluten-Free Dinner Rolls](https://www.trendhunter.com/trends/brown-serve-dinner-rolls.md) - [High Protein Sweet Rolls](https://www.trendhunter.com/trends/high-protein-sweet-rolls.md) - [Deli-Style Gluten-Free Breads](https://www.trendhunter.com/trends/gluten-free-deli-style-loaves.md) - [Gluten-Free Frozen Pastries](https://www.trendhunter.com/trends/gluten-free-easy.md) - [Inaugural Organic Bread Rolls](https://www.trendhunter.com/trends/organic-rock-n-rolls.md) - [Seed-Packed Ready-to-Bake Rolls](https://www.trendhunter.com/trends/multiseed-bread-rolls.md) - [Vegan-Friendly Brioche Buns](https://www.trendhunter.com/trends/la-brea-bakery-brioche-bun.md) - [Foodservice-Ready Brioche Baked Goods](https://www.trendhunter.com/trends/gonnella-baking-company.md) - [Seed-Infused Gluten-Free Breads](https://www.trendhunter.com/trends/warburtons-glutenfree.md)