# Sugary Brioche Cronuts The Brioche Feuilletée or 'Bronut' is the Latest Flaky Hybrid Pastry By Alyson Wyers | Published 2015-06-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/brioche-feuillete References: [thatsnerdalicious](http://www.thatsnerdalicious.com/food-porn/bronut/) & [mariebette](http://www.mariebette.com/) Even though people have been combining donuts and [croissants for a while](https://www.trendhunter.com/trends/banquet-dor-biscofffilled-croissants), the cronut is getting a brioche twist with the brioche feuilletée. Created by MarieBette Cafe owner Patrick Evans, the newest hybrid pastry has been dubbed by French-challenged foodies 'the bronut.' Other names include the crioche and broissant. Available in delicious and decadent flavors such as hazelnut, almond and praline, the [laminated brioche treat](https://www.trendhunter.com/trends/pepperidge-farm-swirl-caramel-brioche) is a mouth-watering alternative to those who are so over the cronut, but are still willing to give [mashup desserts](https://www.trendhunter.com/trends/brookie-pie) their due. Blog Charlottesville29 describes it as light with a dusting of sugar crystals. The flaky brioche (the English translation of brioche feuilletée) has been selling out at the bakery. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 26% | Activity: 7% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Brioche Feuilletée:** The brioche feuilletée or 'bronut' trend offers opportunities for bakeries to create innovative flaky hybrid pastries. - **Mashup Desserts:** The mashup dessert trend presents opportunities for culinary professionals to experiment with unique flavor combinations and create indulgent treats. - **Alternative Pastries:** The trend of alternative pastries like the bronut provides an opportunity for bakeries to offer delicious and decadent options to customers looking for something different. ### Industries Being Reshaped - **Bakery:** The bakery industry can capitalize on the brioche feuilletée trend by incorporating it into their menu and attracting customers with innovative hybrid pastries. - **Food and Beverage:** The food and beverage industry can explore the mashup dessert trend to create unique and indulgent treats that cater to the evolving tastes of consumers. - **Culinary:** The culinary industry can embrace the trend of alternative pastries and introduce them as innovative options on their menus, appealing to customers seeking new taste experiences. ## Related on Trend Hunter - [Hybrid Cookie Croissants](https://www.trendhunter.com/trends/the-crookie.md) - [Savory Onigiri Croissants](https://www.trendhunter.com/trends/onigiri-croissant.md) - [Hybrid Cookie Dough Croissants](https://www.trendhunter.com/trends/cookie-dough-croissant.md) - [Cookie Dough Croissants](https://www.trendhunter.com/trends/disney-springs-cookie-dough-croissant.md) - [Cinnabon-Shaped Croissant Cookies](https://www.trendhunter.com/trends/crookie-2.md) - [Plant-Based Croissant Donuts](https://www.trendhunter.com/trends/vegan-cronut.md) - [Flattened Chocolate-Filled Croissants](https://www.trendhunter.com/trends/croissant-crisps.md) - [Croissant-Like Burger Buns](https://www.trendhunter.com/trends/round-butter-croissant-buns.md) - [Dubai-Style Croissant-Cookies](https://www.trendhunter.com/trends/dubai-chocolate-crookie.md)