# Retro Coiffure Editorials The Harper's Bazaar Bring The Heat Photoshoot Shows Vintage Hairstyles By Jordy E | Published 2014-12-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bring-the-heat References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2014/12/valentina-zeliaeva-by-jonas-bresnan-for-harpers-bazaar-australia-november-2014-.html) & [harpersbazaar.au](http://www.harpersbazaar.com.au/) The [Harper's Bazaar Australia](https://www.trendhunter.com/trends/sculpting-paste) Bring The Heat editorial provides a vintage look at model Valentina Zeliaeva. In the production taken by photographer Jonas Bresnan, Zelieva's hair was teased and blown out, echoing the coiffure styles of the 1980s. Stylist Sara McLean matched the retro elements at play in Bring The Heat with dainty apparel. Thin strap lingerie was paired with [fuzzy crop sweaters](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit) and pale tank tops. Light pink and ivory shades made the entire series come across as feminine and soft, elements that will certainly be appreciated by fans of the Harper's Bazaar Australia publication. Hair expert Richard Kavanagh is at the centre of Zeliaeva's bold locks. He proved that a [bold, overdone mane](https://www.trendhunter.com/trends/main-character-hair) is on point for Winter 2015. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 54% | Activity: 16% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Vintage Hairstyles:** The popularity of and interest in vintage hairstyles presents an opportunity for companies to offer retro-inspired hair products and accessories. - **Retro Fashion:** The resurgence of vintage fashion elements creates an opportunity for brands to create throwback collections. - **Feminine Aesthetic:** The trend towards soft, feminine aesthetics can inspire businesses to create decorative and dainty products. ### Where This Applies - **Beauty:** Beauty and hair companies can take advantage of the popularity of retro hairstyles to create new products and services. - **Fashion:** Fashion brands can design collections that incorporate a vintage aesthetic that resonates with consumers. - **Home Decor:** Companies can offer home decor items that use a feminine, pastel color scheme and include nostalgic or vintage elements. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Expression-Focused Haircare Lines](https://www.trendhunter.com/trends/guido-palau.md) - [Gilded Hair Collections](https://www.trendhunter.com/trends/zara-hair.md) - [Styling-Focused Hair Collections](https://www.trendhunter.com/trends/nexxus-styling-collection.md) - [Hair Repair-Focused Campaigns](https://www.trendhunter.com/trends/pantenes-new-campaign.md) - [Heatless Styling Balms](https://www.trendhunter.com/trends/heatless-styling-balm.md) - [Volumizing Hair Care Campaigns](https://www.trendhunter.com/trends/get-hy-with-nexxus.md) - [Holiday Hair Styling Bundles](https://www.trendhunter.com/trends/holiday-styling-bundles.md) - [Heat-Damaged Restoring Haircare Collections](https://www.trendhunter.com/trends/heatdamaged-restoring-haircare-collection.md)