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# Time-Defying Luxurious Serums
clé de peau's Brightening Serum Supreme is Inspired by Epigenetics

By Kalin Ned | Published 2022-03-26 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/brightening-serum-supreme
References: [cledepeau-beaute](https://www.cledepeau-beaute.com/int/18382_int.html)

Luxurious beauty brand [clé de peau](https://www.trendhunter.com/trends/the-serum-20)—which is celebrated for its performance-driven formulas and beautiful product presentation—has launched a new range of offerings that includes the Brightening Serum Supreme. This addition results from 15 years of research, combining the latest [Epigenetic research](https://www.trendhunter.com/trends/cellular-epigenetics-rejuvenating-serum). This age-defying formula is powered by potent ingredients to improve one's complexion and "youthful-radiance enhancers."

clé de peau's Brightening Serum Supreme includes a breakthrough ingredient called Sea Ferment Brightener, which works tirelessly to address dullness. This is a natural source for complexion improvement, found in the ocean's abyssopelagic zone—which is more than 3,000 meters below sea level—and derived from a microorganism called Alteromonas.

clé de peau also includes highly concentrated 4MSK (Potassium 4-methoxysalicylate) to focus on reducing the look of dark spots. The formula is also complete with the beauty brand's exclusive skincare ingredient—the Skin-Empowering Illuminator.

Image Credit: clé de peau

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 30% | Activity: 44% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Epigenetic-inspired Beauty:** Using Epigenetic research can lead to breakthrough ingredients that enhance age-defying formulas.
- **Natural Ocean-derived Ingredients:** Ingredients derived from deep-sea microorganisms can help address specific complexion concerns.
- **Potent Concentrated Formulas:** Highly concentrated and exclusive skincare ingredients can provide targeted results.

### Who This Affects Most

- **Luxury Beauty:** Luxury beauty brands can leverage Epigenetic research to create advanced age-defying formulas.
- **Skincare:** Incorporating deep-sea microorganisms into skincare can help address complex skincare concerns.
- **Cosmetics:** Developing highly concentrated formulas with exclusive ingredients can create high-performance cosmetics with targeted results.

## Related on Trend Hunter

- [Ultra-Luxurious Skincare Serums](https://www.trendhunter.com/trends/the-serum-20.md)
- [Lily-Enhanced Serum Formulas](https://www.trendhunter.com/trends/lily-concentrate.md)
- [Luxurious Rejuvenating Eye Creams](https://www.trendhunter.com/trends/eye-contour-cream1.md)
- [Skin Longevity-Enhancing Serums](https://www.trendhunter.com/trends/blue-diamond-super-serum.md)
- [24K Gold Retinol Complexes](https://www.trendhunter.com/trends/gold-retinol-complex.md)
- [New Year-Inspired Eye Creams](https://www.trendhunter.com/trends/eye-contour-cream-supreme.md)
- [Luxurious Circadian Rhythm-Inspiree Treatments](https://www.trendhunter.com/trends/night-emulsion.md)
- [High-Performance Micro-Spot Serums](https://www.trendhunter.com/trends/microspot-serum.md)
- [Concentrated Smoothing Serums](https://www.trendhunter.com/trends/white-caviar-light-concentrate.md)
