# Urine-Treated Photography Brigette Bloom Uses a Curious Substance to Acheive Her Alluring Images By Vasiliki Marapas | Published 2014-08-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/brigette-bloom References: [beautifuldecay](http://beautifuldecay.com/2014/08/07/photographer-urinates-film-create-magically-alluring-images/) & [brigettebloom](http://brigettebloom.com/) The special ingredient behind Hawaii-based photographer Brigette Bloom's enchanting images of nature is certainly not love; it's actually [her own urine](https://www.trendhunter.com/trends/urify1). In an unusual turn of events, Bloom gives her [film canister](https://www.trendhunter.com/trends/nonnas-cam) a little bit of a "golden shower," as they say, soaking it in a cup of her own pee. The result is surprisingly beautiful, as the urine distorts the emulsion, creating [spots that resemble amoebas](https://www.trendhunter.com/trends/shiyuan-xu) on each frame. The series, which is called 'Float On,' was inspired by a spot she used to visit with her dog. However, she gradually began spending less and less time there, as it was discovered by others. She explains, It was a truly sacred place to me. […] As time went on, I started noticing a couple people wandering in the desert. It just felt like it wasn’t our secret refuge anymore. I knew it was time for me to ‘float on’ and find new places. This series is my way of saying thank you to the desert, and a farewell at the same time.” ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 60% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Urine-treated Photography:** The use of urine as a medium in photography presents a disruptive innovation opportunity for experimental artists and photographers. - **Emulsion Distortion:** The distortion of emulsion caused by urine in photography opens up disruptive innovation opportunities for creating unique visual effects in film and photography. - **Personalized Artistic Expression:** The use of bodily fluids like urine in artwork provides a disruptive innovation opportunity for artists seeking to push boundaries and challenge traditional norms. ### Sectors Adopting This - **Art and Photography:** The art and photography industry can explore and adopt urine-treated photography as a means to create unique and captivating visuals. - **Experimental Materials:** The experimental materials industry can find disruptive innovation opportunities by exploring and developing new methods of using bodily fluids, like urine, in unconventional artistic mediums. - **Alternative Photography Techniques:** The alternative photography techniques industry can capitalize on the use of bodily fluids, such as urine, to create innovative and distinct visual effects in photographs and films. ## Related on Trend Hunter - [Purposefully Stained Luxe Trousers](https://www.trendhunter.com/trends/pee-stain-denim.md) - [Surrealist Beauty Lines](https://www.trendhunter.com/trends/toiletpaper-magazine.md) - [Blue-Tinted Polaroid Film](https://www.trendhunter.com/trends/polaroid-1.md) - [Painting-Immersive Photo Exhibits](https://www.trendhunter.com/trends/new-ground-exhibition.md) - [Luxury Gut Health Jewelry](https://www.trendhunter.com/trends/pooch-pendant.md) - [Human Nature-Themed Art Galleries](https://www.trendhunter.com/trends/sea-im-awake.md) - [Agriculturally Inspired Art Projects](https://www.trendhunter.com/trends/farming-photographs.md) - [Watercolor Stone-Based Collections](https://www.trendhunter.com/trends/aquarel.md) - [Striking Urban Wildlife Art](https://www.trendhunter.com/trends/clare-allin.md)