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# Artisan-Quality Snack Rolls
The Bridor B’Break Snacks Range Includes Two New Flavors

By Michael Hemsworth | Published 2019-11-18 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/bridor-bbreak-snacks
References: [talkingretail](https://www.talkingretail.com/products-news/foodtogo/bridor-adds-new-variants-bbreak-range-snacking-rolls-15-11-2019/) & [bridor](https://www.bridor.com)

The [Bridor B’Break](https://www.trendhunter.com/trends/cheese-lattice) snacks range has been expanded by the bakery brand to offer consumers two new [artisan-quality products](https://www.trendhunter.com/trends/deli-kitchen-bakery-products) to try out. The new [handheld snack flavors](https://www.trendhunter.com/trends/ginsters-pastry-toastie) includes Bacon & Cheese and Marinated Tomato & Rosemary, which are both made with dough that's free from preservatives, colors and additives. Each one of the snacks features a 70 gram serving profile and is perfectly designed to be eaten while on-the-go to accommodate time-poor consumers who need a quick, delicious option to fuel up throughout the day.

The new additions to the Bridor B’Break snacks range will join the existing varieties including Cocoa-Chocolate Chip, Muesli, Olives & Rosemary and Chorizo which were launched last year. The products come frozen in a fully baked profile to only require heating up upon arrival at the retailer.

## Trend Insights (Trend Hunter)

- Score: 1.8/10
- Popularity: 23% | Activity: 22% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail)

## Key Themes

### What's Driving This Trend

- **Artisan-quality Snack Rolls:** Disruptive innovation opportunity: Develop new varieties of artisan-quality snack rolls to cater to consumers seeking unique flavor profiles.
- **Handheld Snacks:** Disruptive innovation opportunity: Create convenient and portable snack options for on-the-go consumers who require quick and tasty fuel throughout the day.
- **Frozen Ready-to-heat Snacks:** Disruptive innovation opportunity: Develop frozen snack products that are fully baked and only require heating up, providing a convenient and time-saving option for retailers.

### Who This Affects Most

- **Bakery:** Disruptive innovation opportunity: Incorporate unique flavors and artisan-quality techniques into bakery products to appeal to food enthusiasts and differentiate from competitors.
- **Convenience Food:** Disruptive innovation opportunity: Explore new flavor combinations and ingredients for handheld snacks to meet the demands of time-poor consumers seeking convenient yet delicious options.
- **Frozen Food:** Disruptive innovation opportunity: Develop innovative methods for frozen food products that are pre-baked, eliminating the need for extensive preparation and providing greater convenience for retailers and consumers.

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