# Inclusive Bridal Store Displays The White Collection Bridal Boutique Honors the Differently Abled By Kalin Ned | Published 2019-03-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bridal-store-display References: [designtaxi](https://designtaxi.com/news/403082/Bridal-Store-Gets-Applause-For-Inclusive-Wedding-Gown-Display-With-Wheelchair/) & [thewhitecollectionbridal](https://www.thewhitecollectionbridal.co.uk/?utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI) The White Collection Bridal Boutique is a retail destination in Portishead, Bristol which has won the hearts of the public with its [inclusive bridal store display](https://www.trendhunter.com/trends/houghton-x-albright). The shop was recognized by Beth Wilson in a viral Tweet, in which she applauded the business for its recognition of the [differently abled](https://www.trendhunter.com/trends/primark-x-victoria-jenkins) — a demographic that is "often made to feel 'invisible' and is rarely seen in media, let alone modeling gorgeous clothes in stores." The bridal store display spotlights a gorgeous and luxurious [wedding dress on a mannequin](https://www.trendhunter.com/trends/bridal-atelier-collection) that is placed in a wheelchair. The transportation device has been playfully decorated with green vines, adding a tasteful touch. Photo Credits: [Beth Wilson](https://twitter.com/doodlebeth/status/1082962055169216513/photo/1?ref_src=twsrc^tfw|twcamp^tweetembed|twterm^1082962055169216513&ref_url=https://designtaxi.com/news/403082/Bridal-Store-Gets-Applause-For-Inclusive-Wedding-Gown-Display-With-Wheelchair/) ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 24% | Activity: 20% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Romance](https://www.trendhunter.com/romance) ## Key Themes ### Key Themes Behind This Trend - **Inclusive Fashion Displays:** Creating inclusive fashion displays that celebrate diversity and cater to differently abled individuals. - **Representation in Retail:** Increasing representation of underrepresented groups in retail displays, breaking stereotypes and promoting inclusion. - **Creative Decorations:** Using creative decorations to make retail displays more visually appealing and inclusive for all customers. ### Where This Applies - **Fashion Retail:** The fashion retail industry can leverage inclusive displays to attract a more diverse customer base and promote inclusivity. - **Retail Design:** The retail design industry can explore innovative ways to create inclusive and visually appealing displays. - **Fashion Marketing:** Fashion marketing professionals can utilize inclusive displays as a means to challenge traditional norms and appeal to a wider audience. ## Related on Trend Hunter - [Inclusive Retail Mannequins](https://www.trendhunter.com/trends/seated-mannequin.md) - [Inclusive Bridal Gown Capsules](https://www.trendhunter.com/trends/feather-kissed-collection.md) - [Inclusive Mobility-Focused Fashion](https://www.trendhunter.com/trends/adaptable-collection.md) - [Adaptive Intimate Collections](https://www.trendhunter.com/trends/victorias-secret-1.md) - [Best-Selling Adaptive Apparel](https://www.trendhunter.com/trends/anthropologie-2.md) - [Inclusion-Focused Doll Collections](https://www.trendhunter.com/trends/barbie-2.md) - [Bridal-Focused Retail Concepts](https://www.trendhunter.com/trends/bridal-shopping.md) - [Non-Traditional Wedding Capsules](https://www.trendhunter.com/trends/ssense-bridal-20.md) - [Adaptive Clothing Ranges](https://www.trendhunter.com/trends/primark-x-victoria-jenkins.md)