# LEGO Shot Glasses These Brick Shot Glasses Give You Something to Play with While You Drink By M | Published 2014-05-13 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/brick-shot-glasses References: [foodiggity](http://www.foodiggity.com/build-on-brick-shot-glass/?utm_source=feedly&utm_reader=feedly&utm_medium=rss&utm_campaign=build-on-brick-shot-glass) & [thinkgeek](http://www.thinkgeek.com/product/15b6/) The [Brick](https://www.trendhunter.com/trends/wireless-charger-platform) shot glasses by ThinkGeek creatively give drinkers something to play with between pounding back shots. Inspired by the nostalgic toy brand [LEGO](https://www.trendhunter.com/trends/lego-nespresso), the Brick shot glass lets users customize their own cups by rearranging the technicolor plastic bricks. While this Brick shot glass looks deceivingly like a brick of LEGO on the outside, on the inside is a cleverly hidden shot glass. As drinkers enjoy themselves at a party, they can be reminded of their favorite childhood toy. Users can build along the side of the glass a cup handle, an abstract construction or even spell their name using the LEGO bricks -- the possibilities really are endless. Each set of Brick glasses comes with four different colored glasses. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 13% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Interactive Drinking Accessories:** The trend of combining playful activities with adult beverage consumption will continue to rise, creating opportunities to innovate within the food and beverage industry. - **Nostalgia Marketing:** The trend of tapping into nostalgia in product design and marketing will grow, leading to potential innovation opportunities for designers and marketers across industries. - **Customizable Products:** The trend of providing consumers with the ability to personalize and customize products will continue, leading to potential innovation opportunities within the retail industry. ### Sectors Adopting This - **Food and Beverage:** This industry can benefit by creating more interactive and customized drinking accessories to appeal to consumers seeking playful and personalized experiences while drinking. - **Toy and Games:** This industry can explore opportunities to expand their product line or tap into nostalgia by creating more products that combine adult life with playfulness. - **Retail:** The retail industry has the potential to innovate by offering more customizable products that allow for greater consumer personalization and creativity. ## Related on Trend Hunter - [Brick Coffee Maker Sets](https://www.trendhunter.com/trends/lego-nespresso.md) - [Brick Toy-Inspired Jewelry](https://www.trendhunter.com/trends/studio-gogo.md) - [Antique-Style Building Block Lamps](https://www.trendhunter.com/trends/lego-ideas-led-lamp.md) - [Cork Bottle Terrarium Puzzles](https://www.trendhunter.com/trends/lego-terrarium.md) - [Buildable Game Sets](https://www.trendhunter.com/trends/diy-lego-connect-4.md) - [Festive Titanium Shot Glasses](https://www.trendhunter.com/trends/idea-sekikawa-design.md) - [Brick Toy Revivals](https://www.trendhunter.com/trends/game-boy-set.md) - [Festive Brick Snowglobes](https://www.trendhunter.com/trends/lego-snow-globes.md) - [Lego-Centric Apps](https://www.trendhunter.com/trends/brick-my-world.md)