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# Beer-Opening Sunglasses
Brewsees Eyewear Makes the Perfect Accessory for a Beach Party

By Matt Ho | Published 2011-08-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/brewsees-eyewear
References: [coolmaterial](http://coolmaterial.com/style/brewsees-eyewear/) & [brewsees](http://www.brewsees.com/#)

Most people will probably not perceive the potential of the Brewsees Eyewear unless careful, up-close observations are made.

From a distance, the Brewsees Eyewear looks just like any other [pair of sunglasses](https://www.trendhunter.com/trends/upside-down-sunglasses), but when you look at the end of the arms that hold the shades in place, you'll notice that there's a [beer opener](https://www.trendhunter.com/trends/ryan-k) integrated onto each side. The ends are shaped in the form of a fork that will pop open any beer cap. This is probably the best accessory anyone can bring with them on a [beach party](https://www.trendhunter.com/trends/buzzballz-pool) or an epic barbecue. It'll keep the eyes shielded from the sun and save people the trouble of looking for a bottle opener when the time comes to pop open a cold one.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 54% | Activity: 76% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Jewelry](https://www.trendhunter.com/jewelry)

## Key Themes

### What's Driving This Trend

- **Multipurpose Wearables:** Opportunity to create more wearables that serve multiple functions such as sunglasses and bottle openers in one product.
- **Functional Accessories:** There is room for innovation in creating accessories that have a unique, functional purpose that enhances everyday experiences.
- **Novelty Products:** Demand for unique and eye-catching products that add value to the consumer experience, such as beer-opening sunglasses.

### Who This Affects Most

- **Eyewear:** Eyewear companies can explore incorporating unique features like a bottle opener to their sunglasses in order to differentiate their products.
- **Outdoor and Leisure:** Outdoor and leisure companies can explore creating functional accessories that enhance the user's experience and add value to their activities.
- **Consumer Goods:** Consumer goods companies can tap into the demand for unique and novelty products to create items with a unique value proposition like beer-opening sunglasses.

## Related on Trend Hunter

- [Drinker-Specific Sunscreens](https://www.trendhunter.com/trends/beavertown-brewery-oil-your-neck.md)
- [Smart Bottle Openers](https://www.trendhunter.com/trends/smart-bottle-opener.md)
- [Hidden Bottle Opener Timepieces](https://www.trendhunter.com/trends/leverage-watch.md)
- [Boat Shoe Beer Holders](https://www.trendhunter.com/trends/natty-light-sperry.md)
- [Garment-Inspired Drink Holders](https://www.trendhunter.com/trends/puffin-drinkware-the-aloha.md)
- [Diverse Premium Unisex Eyewear](https://www.trendhunter.com/trends/bru-eyewear.md)
- [Stylistic Lightweight Beach Shades](https://www.trendhunter.com/trends/the-swim-shady.md)
- [UV-Activated Sunglasses](https://www.trendhunter.com/trends/goodr-x-cheetos.md)
- [High-Performance Stylish Sunglasses](https://www.trendhunter.com/trends/heavy-tropix-sport.md)
