# Pod-Identifying Smart Coffee Machines Keurig Releases Smart Brewing Platform 'BrewID' By Niko Pajkovic | Published 2021-07-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/brewid References: [thespoon.tech](https://thespoon.tech/keurig-debuts-brewid-smart-brewing-platform-launches-first-wifi-connected-brewer/) & [keurig](http://keurig.com) [Keurig](https://www.trendhunter.com/trends/connected-coffee-machine) has announced the launch of a sophisticated [smart brewing platform](https://www.trendhunter.com/trends/automatic-coffee-machine1) called 'BrewID,' which will make its debut in the company's new Wi-Fi compatible machine, the K-Supreme Plus Smart Brewer. The new technology is capable of identifying over 900 pod varieties and adjusting its brew settings according to their specific roasts as well as the preferred cup size of a given user. “Every coffee needs a different technique to brew it," said Keurig's SVP, Roger Johnson, which is why the company set out to create a system that would provide customers with cups of java that taste closer to "what the roaster intended." Once connected to Wi-Fi, the K-Supreme Plus Smart Brewer will be able to scan individual pods, read their brew profiles, and adjust their temperature and strength settings accordingly. With the release of BrewID, Keurig proves to be a consistent innovator within the rapidly changing world of premium, [home-brewed coffee](https://www.trendhunter.com/trends/single-serving-coffee-maker). ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 38% | Activity: 79% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Smart Coffee Brewing:** Keurig's BrewID technology enables smart brewing capabilities through identification of over 900 pod varieties. - **Personalized Coffee Experience:** BrewID can adjust brew settings for specific roasts and preferred cup size, providing a personalized coffee experience. - **Connected Coffee Appliances:** K-Supreme Plus Smart Brewer's Wi-Fi compatibility allows it to connect to the BrewID platform and adjust settings via a smartphone app. ### Where This Applies - **Coffee Machines:** Coffee machine manufacturers can incorporate smart brewing technology, like BrewID, to elevate the personalization and quality of the coffee drinking experience. - **Smart Home Appliances:** BrewID exemplifies the potential for Smart Home Appliances, as more devices can incorporate advanced technologies to create personalized experiences. - **Internet of Things (iot):** BrewID showcases the capabilities and benefits of IoT, proving that connectivity between devices can create new and innovative experiences for consumers. ## Related on Trend Hunter - [Smartphone-Connected Coffee Machines](https://www.trendhunter.com/trends/connected-coffee-machine.md) - [App-Connected Pod Coffee Makers](https://www.trendhunter.com/trends/kcaf-smart-coffee-machine.md) - [Premium Coffee Pod Introductions](https://www.trendhunter.com/trends/the-keurig-coffee-collective.md) - [Sustainable SmartBrew Systems](https://www.trendhunter.com/trends/dolce-gusto-neo.md) - [Advanced Pod-Free Coffee Makers](https://www.trendhunter.com/trends/podfree-coffee-maker.md) - [Multi-Functional Modern Coffee Machines](https://www.trendhunter.com/trends/modern-coffee-machine.md) - [Premium Signature Coffee Pods](https://www.trendhunter.com/trends/keurig-coffee-collective.md) - [Pod-Based Modern Coffee Machines](https://www.trendhunter.com/trends/the-bruvi.md) - [Collaboration Coffee Capsule Machines](https://www.trendhunter.com/trends/drip-pod-youbi.md)